The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Tilo Bonow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tilo Bonow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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#60 Vom Bauchgefühl zu Big Data: Verändert KI das Investieren? Eva-Valerie Gfrérer, Morphais
Manage episode 399797054 series 1043815
Content provided by Tilo Bonow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tilo Bonow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Das Sprichwort 'It takes one to know one' spiegelt eine menschliche Neigung wider: die Bevorzugung des Vertrauten. Auch wenn das Gefühl des Altbekannten und Bewährten oft eine leichtere Navigation durch das Leben ermöglicht, birgt es Folgen, besonders wenn es eine Offenheit gegenüber Neuem und Unbekanntem verhindert. Die Tendenz, bei Entscheidungen auf Altbewährtes zu setzen und Neues auszuschließen, kann insbesondere in der Investitionslandschaft nachteilige Folgen haben.
Eine Studie des KI-basierten VentureTech 'Morphais' belegt, dass bei Investitionsentscheidungen in wagniskapitalfinanzierte Start-ups nicht nur das Talent des Gründerteams bewertet wird, sondern auch die Ähnlichkeit zum Investor oder Investorin selbst eine entscheidende Rolle spielt. Sich allein auf das Bauchgefühl zu verlassen, trübt das Urteilsvermögen: Entscheidungen sind rein subjektiv und teilweise von Voreingenommenheit beeinflusst.
Eva-Valerie Gfrérer, CEO und Gründerin von 'Morphais', merkt an: „Allein auf das Bauchgefühl zu hören, ist der falsche Ansatz. Wir neigen dazu, die Meinungen von Menschen, die uns nahestehen, zu überbewerten, was zu subjektiven Entscheidungen und letztlich zu homogenen Gründergruppen und geringer Diversität führt." Als Reaktion darauf gründete sie 2020 Morphais in Berlin und entwickelte eine KI-Technologie, um innovative Gründer:innen europaweit zu identifizieren und in diese zu investieren.
Kernfrage heute: Wie können Venture Capitalists ihre Entscheidungsfindung objektivieren, um über das Vertraute hinauszugehen und innovativen Start-ups mehr Chancen zu bieten?
Weitere Informationen finden Sie unter:
Website: http://www.morphais.com/
LinkedIn von Eva-Valerie Gfrérer: linkedin.com/in/eva-gfrerer
LinkedIn von Tilo Bonow: www.linkedin.com/in/tilobonow/
Weitere Folgen von Business Class: @tilobonow
Gästevorschläge oder Kontaktaufnahme via E-Mail podcast@piabo.net
Dies ist eine Podcast Produktion von PIABO Communications
66 episodes
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Manage episode 399797054 series 1043815
Content provided by Tilo Bonow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tilo Bonow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Das Sprichwort 'It takes one to know one' spiegelt eine menschliche Neigung wider: die Bevorzugung des Vertrauten. Auch wenn das Gefühl des Altbekannten und Bewährten oft eine leichtere Navigation durch das Leben ermöglicht, birgt es Folgen, besonders wenn es eine Offenheit gegenüber Neuem und Unbekanntem verhindert. Die Tendenz, bei Entscheidungen auf Altbewährtes zu setzen und Neues auszuschließen, kann insbesondere in der Investitionslandschaft nachteilige Folgen haben.
Eine Studie des KI-basierten VentureTech 'Morphais' belegt, dass bei Investitionsentscheidungen in wagniskapitalfinanzierte Start-ups nicht nur das Talent des Gründerteams bewertet wird, sondern auch die Ähnlichkeit zum Investor oder Investorin selbst eine entscheidende Rolle spielt. Sich allein auf das Bauchgefühl zu verlassen, trübt das Urteilsvermögen: Entscheidungen sind rein subjektiv und teilweise von Voreingenommenheit beeinflusst.
Eva-Valerie Gfrérer, CEO und Gründerin von 'Morphais', merkt an: „Allein auf das Bauchgefühl zu hören, ist der falsche Ansatz. Wir neigen dazu, die Meinungen von Menschen, die uns nahestehen, zu überbewerten, was zu subjektiven Entscheidungen und letztlich zu homogenen Gründergruppen und geringer Diversität führt." Als Reaktion darauf gründete sie 2020 Morphais in Berlin und entwickelte eine KI-Technologie, um innovative Gründer:innen europaweit zu identifizieren und in diese zu investieren.
Kernfrage heute: Wie können Venture Capitalists ihre Entscheidungsfindung objektivieren, um über das Vertraute hinauszugehen und innovativen Start-ups mehr Chancen zu bieten?
Weitere Informationen finden Sie unter:
Website: http://www.morphais.com/
LinkedIn von Eva-Valerie Gfrérer: linkedin.com/in/eva-gfrerer
LinkedIn von Tilo Bonow: www.linkedin.com/in/tilobonow/
Weitere Folgen von Business Class: @tilobonow
Gästevorschläge oder Kontaktaufnahme via E-Mail podcast@piabo.net
Dies ist eine Podcast Produktion von PIABO Communications
66 episodes
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Similar to Business Class mit Tilo Bonow
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
BBC Radio 5 live’s award winning gaming podcast, discussing the world of video games and games culture.
…
continue reading
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