The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
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Content provided by HerBusiness and HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HerBusiness and HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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228 - When and How To Offer a VIP Ticket Option for Your Online Course, Challenge or Program
Manage episode 398239671 series 1097793
Content provided by HerBusiness and HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HerBusiness and HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
One tactic that could be really helpful for you if you are offering an online course, a challenge, a live event or some other kind of workshop or program is to offer a VIP Ticket Option.
If you’re not currently offering a VIP option, this can be a real game changer! And if you ARE already giving your customers a way to get a VIP experience, we’ve got some tips that will make it more effective for you!
Your hosts Suzi Dafnis and Michelle Falzon share their top tips for what to put in your VIP offer, when and how to offer the VIP upgrade and more!
Listen to this Episode to Hear More About:
-> How to offer a paid VIP upgrade, even when your event ticket is FREE!
-> Suzi’s tip for adding a VIP option to a Summit.
-> How to use your VIP revenue to fund your advertising.
-> The one thing every VIP offer MUST have to succeed (and it may not be what you think!).
-> More than 15 things you can EASILY add to your VIP option to make it irresistible.
-> Why people who upgrade to VIP are more likely to buy your NEXT offer.
-> How to get next level engagement from your VIPs (and why that matters).
-> The Cialdini Principle that every successful VIP upgrade is based on.
-> The MOST important time to offer the VIP upgrade.
-> Plus so much more!
Also Mentioned in This Episode:
-> HerBusiness Marketing Success Mastermind
-> Discounted Copy of “Influence: The Psychology of Persuasion” by Robert Cialdini
-> Episode 66 - Turning Content into Sales With “The Problem Solution Dance”
-> Episode 11 - The Step 2 Secret
-> Episode 202 - The “Features” Trap - Why You Need to Focus on Features vs Benefits to Get More Sales
-> Episode 206 - The 16 Essential Elements of a High Converting Sales Page
245 episodes
228 - When and How To Offer a VIP Ticket Option for Your Online Course, Challenge or Program
Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
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Manage episode 398239671 series 1097793
Content provided by HerBusiness and HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HerBusiness and HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
One tactic that could be really helpful for you if you are offering an online course, a challenge, a live event or some other kind of workshop or program is to offer a VIP Ticket Option.
If you’re not currently offering a VIP option, this can be a real game changer! And if you ARE already giving your customers a way to get a VIP experience, we’ve got some tips that will make it more effective for you!
Your hosts Suzi Dafnis and Michelle Falzon share their top tips for what to put in your VIP offer, when and how to offer the VIP upgrade and more!
Listen to this Episode to Hear More About:
-> How to offer a paid VIP upgrade, even when your event ticket is FREE!
-> Suzi’s tip for adding a VIP option to a Summit.
-> How to use your VIP revenue to fund your advertising.
-> The one thing every VIP offer MUST have to succeed (and it may not be what you think!).
-> More than 15 things you can EASILY add to your VIP option to make it irresistible.
-> Why people who upgrade to VIP are more likely to buy your NEXT offer.
-> How to get next level engagement from your VIPs (and why that matters).
-> The Cialdini Principle that every successful VIP upgrade is based on.
-> The MOST important time to offer the VIP upgrade.
-> Plus so much more!
Also Mentioned in This Episode:
-> HerBusiness Marketing Success Mastermind
-> Discounted Copy of “Influence: The Psychology of Persuasion” by Robert Cialdini
-> Episode 66 - Turning Content into Sales With “The Problem Solution Dance”
-> Episode 11 - The Step 2 Secret
-> Episode 202 - The “Features” Trap - Why You Need to Focus on Features vs Benefits to Get More Sales
-> Episode 206 - The 16 Essential Elements of a High Converting Sales Page
245 episodes
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Similar to Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
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Go offline with the Player FM app!
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