Artwork

Content provided by Lamar Advertising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lamar Advertising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Redefining Fitness Marketing: Ambition, Self-care, and Peloton’s Creative Brilliance with Sade Balogun

46:34
 
Share
 

Manage episode 374435785 series 2983403
Content provided by Lamar Advertising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lamar Advertising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Sade Balogun, Peloton's Director of Global Consumer Marketing to embark on an exhilarating journey into the world of creative marketing, focusing on the strategies of Peleton. This fitness powerhouse has carved a niche for itself not only through its top-notch products but also through its innovative and captivating marketing endeavors. To learn more about this episode check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/sade-balogun

00:00 - 05:19 Introducing Sade Balogun
05:27 -09:28 Marketing Experiences From Past Jobs
09:35 - 14:04 Day to Day at Peloton
14:08 - 17:12 Strategic Holy Grail
17:21 - 22:33 Peloton Case Study
22:38 - 24:27 @GlowMD
24:35 - 30:41 Self Care & Self Worth
30:49 - 31:18 Vacation- First Day Back
31:30 - 37:45 Advice on Managing a Team
37:51 - 46:34 Peloton Relaunch

  continue reading

103 episodes

Artwork
iconShare
 
Manage episode 374435785 series 2983403
Content provided by Lamar Advertising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lamar Advertising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Sade Balogun, Peloton's Director of Global Consumer Marketing to embark on an exhilarating journey into the world of creative marketing, focusing on the strategies of Peleton. This fitness powerhouse has carved a niche for itself not only through its top-notch products but also through its innovative and captivating marketing endeavors. To learn more about this episode check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/sade-balogun

00:00 - 05:19 Introducing Sade Balogun
05:27 -09:28 Marketing Experiences From Past Jobs
09:35 - 14:04 Day to Day at Peloton
14:08 - 17:12 Strategic Holy Grail
17:21 - 22:33 Peloton Case Study
22:38 - 24:27 @GlowMD
24:35 - 30:41 Self Care & Self Worth
30:49 - 31:18 Vacation- First Day Back
31:30 - 37:45 Advice on Managing a Team
37:51 - 46:34 Peloton Relaunch

  continue reading

103 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide