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A New Type of Footwear For The “Everyday Elite” with Mason Hamlett, CEO of Woobies Inc.

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Manage episode 364157275 series 2979293
Content provided by IRONBOUND Media and IRON Mike Steadman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IRONBOUND Media and IRON Mike Steadman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

You know how much I love to geek out on Category Design, and most of the time, I find myself focusing on creating new types of markets, not new kinds of humans. Which is why on today’s show, I’m excited to chop it up with Mason Hamlett, CEO of Woobies Inc, a veteran-owned shoe company serving the protectorate class, you know, the kind of guys and gals that fly below the radar, work for three letter government agencies, the military, and first responder community. Mason and the Woobies team refer to them as the Freedom Loving Protectors or more commonly the “Everyday Elite.”

Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com

Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg

Checkout April’s book here: https://amzn.to/3x4sJd4

  continue reading

106 episodes

Artwork
iconShare
 
Manage episode 364157275 series 2979293
Content provided by IRONBOUND Media and IRON Mike Steadman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IRONBOUND Media and IRON Mike Steadman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

You know how much I love to geek out on Category Design, and most of the time, I find myself focusing on creating new types of markets, not new kinds of humans. Which is why on today’s show, I’m excited to chop it up with Mason Hamlett, CEO of Woobies Inc, a veteran-owned shoe company serving the protectorate class, you know, the kind of guys and gals that fly below the radar, work for three letter government agencies, the military, and first responder community. Mason and the Woobies team refer to them as the Freedom Loving Protectors or more commonly the “Everyday Elite.”

Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com

Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg

Checkout April’s book here: https://amzn.to/3x4sJd4

  continue reading

106 episodes

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