Tailoring the Perfect E-Commerce Experience - with Jason Friedman

eCommerce Marketing Podcast

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Jason Friedman, is a serial entrepreneur who turned his passion for theater into a blueprint for business success. As CEO of CXFormula, Jason has revolutionized customer experience, applying storytelling and psychology to help companies across industries—from retail giants to financial institutions—achieve explosive growth. Recognized by Ernst and Young as Entrepreneur of the Year and leading his company to the Inc. 5000 list multiple times, Jason's unique approach has made a significant impact. Beyond his professional accolades, he's a proud dad and dog lover.

In this episode, you will learn

• The importance of customer journey mapping in ecommerce and how it can be effectively implemented to enhance the customer experience
• How critical personalization is in ecommerce settings, and strategies for creating more personalized customer experiences
• What role does customer feedback play in shaping the customer experience, and what are some effective ways for businesses to collect and act on this feedback
• How emerging technologies like AI and VR are changing the landscape of customer experience in ecommerce over the next few years
• The biggest trends and changes in ecommerce customer experience that are coming within the next decade

For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com

Or on YouTube at:

https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ

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Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.

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