Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture (feat. Sara Petersen)

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So thrilled to interview Sara Petersen, author of 'Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture' for the podcast. One of the most memorable books I've read in the past year, 'Momfluenced' helps you make sense of your own complicated parasocial relationship with the domestic goddesses we both love, and truthfully, sometimes hate to follow. We cover everything from trad wives, gatekeepers of the 'good mom aesthetic,' the economic and cultural value of momfluencing, those snarky subreddits, and so much more. If you've found yourself second guessing your follow list, this one is for you!
If you like the pod, please consider supporting by sharing with friends and subscribing wherever you get your podcasts. We also love reading reviews, so please rate us 5 stars and write a review on Apple or Spotify. It goes a long way and is much appreciated! For a more dynamic experience, follow us on Instagram @haveyouheardpodcast. So many of our episodes, including this one, are shaped through discussions with listeners.
Helpful references and links / pop culture homework:
Subscribe here to Sara Petersen's amazing substack, 'In Pursuit of Clean Countertops'
Purchase 'Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture'