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Navigating Customer Experience Insights from the 2023 Forrester CX Summit

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Manage episode 373163034 series 2821484
Content provided by VML. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by VML or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Episode 27: Navigating Customer Experience Insights from the 2023 Forrester CX Summit

On this episode of Human Centered, host Nick Brunker welcomes in VMLY&R Chief Strategy Officer, Ben Geheb and Executive Director of Technology, Martin Coady and discuss key themes from this year's Forrester CX Summit in Nashville. They delve into how the landscape of customer experience has evolved, and why the "low hanging fruit" of CX has already been picked. Plus, they explore the critical role of organizational alignment in achieving CX excellence... and why it's a necessity to bring marketing and sales teams together in a cohesive and impactful way.

  • Host: Group Director, Experience Strategy, VMLY&R - Nick Brunker
  • Guests:
    • Global Executive Director Growth & Innovation, VMLY&R Chief Strategy Officer - Ben Geheb
    • Executive Director, Technology, VMLY&R - Martin Coady

We'd love to hear your feedback! Email the show: humancentered@vmlyr.com. To learn more about the CX practice at VMLY&R, visit vmlyr.com/cx

  continue reading

33 episodes

Artwork
iconShare
 
Manage episode 373163034 series 2821484
Content provided by VML. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by VML or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Episode 27: Navigating Customer Experience Insights from the 2023 Forrester CX Summit

On this episode of Human Centered, host Nick Brunker welcomes in VMLY&R Chief Strategy Officer, Ben Geheb and Executive Director of Technology, Martin Coady and discuss key themes from this year's Forrester CX Summit in Nashville. They delve into how the landscape of customer experience has evolved, and why the "low hanging fruit" of CX has already been picked. Plus, they explore the critical role of organizational alignment in achieving CX excellence... and why it's a necessity to bring marketing and sales teams together in a cohesive and impactful way.

  • Host: Group Director, Experience Strategy, VMLY&R - Nick Brunker
  • Guests:
    • Global Executive Director Growth & Innovation, VMLY&R Chief Strategy Officer - Ben Geheb
    • Executive Director, Technology, VMLY&R - Martin Coady

We'd love to hear your feedback! Email the show: humancentered@vmlyr.com. To learn more about the CX practice at VMLY&R, visit vmlyr.com/cx

  continue reading

33 episodes

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