It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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#15: Creating Customer Loyalty in a Mobile App World (Courtney Austermehle, Modo Labs)
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Manage episode 179336205 series 1393299
Content provided by In The Know - A Customer Experience Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by In The Know - A Customer Experience Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Where is the future of mobile going? Why do customers want to self-serve themselves? In this episode, we're interviewing Courtney Austermehle (https://www.linkedin.com/in/courtney-austermehle-590b388/), Vice President of Industry Marketing at Modo Labs (https://www.modolabs.com/) - the platform that empowers anyone to create workplace, university or hospital mobile apps, with no technical skills required. In today's episode, we'll discuss: 1. The future of mobile and what it means for customers and businesses. 2. Why customers want to increasingly self-serve themselves. 3. How companies can empower their customers to use their product in the right way. 4. How Modo Labs is working with General Electric and how customer experience made that deal go though. How to spread the love: Share the podcast with your coworkers | Subscribe (https://itunes.apple.com/us/podcast/in-the-know-a-dispatch-podcast/id1210044626?mt=2) | Review us | Follow us on twitter: Dispatch (twitter.com/dispatch_me) and Todd(twitter.com/todd_stew) Music: www.bensound.com & www.jamendo.com
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28 episodes
MP3•Episode home
Manage episode 179336205 series 1393299
Content provided by In The Know - A Customer Experience Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by In The Know - A Customer Experience Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Where is the future of mobile going? Why do customers want to self-serve themselves? In this episode, we're interviewing Courtney Austermehle (https://www.linkedin.com/in/courtney-austermehle-590b388/), Vice President of Industry Marketing at Modo Labs (https://www.modolabs.com/) - the platform that empowers anyone to create workplace, university or hospital mobile apps, with no technical skills required. In today's episode, we'll discuss: 1. The future of mobile and what it means for customers and businesses. 2. Why customers want to increasingly self-serve themselves. 3. How companies can empower their customers to use their product in the right way. 4. How Modo Labs is working with General Electric and how customer experience made that deal go though. How to spread the love: Share the podcast with your coworkers | Subscribe (https://itunes.apple.com/us/podcast/in-the-know-a-dispatch-podcast/id1210044626?mt=2) | Review us | Follow us on twitter: Dispatch (twitter.com/dispatch_me) and Todd(twitter.com/todd_stew) Music: www.bensound.com & www.jamendo.com
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28 episodes
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