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How Lawyers Can Use Storytelling to Attract Clients

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Manage episode 332188239 series 1946847
Content provided by Camila Parodi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Camila Parodi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs.

In today’s episode, Tanner is accompanied by Lubna Forzley, managing director of Stories, a consulting firm that helps companies and leaders create stories worth sharing. She has coached thousands of professionals on how to find and articulate their purpose. She’s a speaker, a writer, and a moderator on various business topics. In addition, she has her own TedTalk called, “Disrupt with Purpose and Create a Story Worth Sharing.

Key Takeaways:

00:15 Introduction

01:18 What’s storytelling?

01:39 The main reason attorneys need storytelling.

02:20 How attorneys can develop their storytelling skills.

04:19 The storytelling process.

06:42 Advantages of using the storytelling process.

09:19 Best practices to create an impactful story.

11:34 How lawyers can connect with their audience through emotions.

15:15 Fear of loss versus opportunity to win in storytelling.

18:20 How lawyers can share their narratives.

21:24 Are attorneys using storytelling incorrectly?

23:23 Ending thoughts.

Best way to contact Lubna Forzley:

Lubna Forzley’s LinkedIn

http://www.lubnaforzley.com/

Discover More About the Podcast and Consultwebs:

Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

Visit the LAWsome website

Follow Consultwebs on social for legal marketing updates:

Facebook

Instagram

Twitter

Linkedin

YouTube

Learn more about Consultwebs at the links below.

Law Firm Marketing Agency Services

Law Firm SEO

Law Firm Web Design

Law Firm PPC

Law Firm Social Media

Law Firm Email Marketing

Law Firm Digital Marketing

Consultwebs

8601 Six Forks Rd #400, Raleigh, NC 27615

(800) 872-6590

https://www.consultwebs.com

https://www.google.com/maps?cid=13646648339910389351

  continue reading

82 episodes

Artwork
iconShare
 
Manage episode 332188239 series 1946847
Content provided by Camila Parodi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Camila Parodi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Tanner Jones, your host and Vice President of Business Development at Consultwebs, welcomes you to another episode of the LAWsome Podcast by Consultwebs.

In today’s episode, Tanner is accompanied by Lubna Forzley, managing director of Stories, a consulting firm that helps companies and leaders create stories worth sharing. She has coached thousands of professionals on how to find and articulate their purpose. She’s a speaker, a writer, and a moderator on various business topics. In addition, she has her own TedTalk called, “Disrupt with Purpose and Create a Story Worth Sharing.

Key Takeaways:

00:15 Introduction

01:18 What’s storytelling?

01:39 The main reason attorneys need storytelling.

02:20 How attorneys can develop their storytelling skills.

04:19 The storytelling process.

06:42 Advantages of using the storytelling process.

09:19 Best practices to create an impactful story.

11:34 How lawyers can connect with their audience through emotions.

15:15 Fear of loss versus opportunity to win in storytelling.

18:20 How lawyers can share their narratives.

21:24 Are attorneys using storytelling incorrectly?

23:23 Ending thoughts.

Best way to contact Lubna Forzley:

Lubna Forzley’s LinkedIn

http://www.lubnaforzley.com/

Discover More About the Podcast and Consultwebs:

Subscribe to the LAWsome Podcast by Consultwebs on Apple Podcasts, Google Podcasts, and Spotify

Visit the LAWsome website

Follow Consultwebs on social for legal marketing updates:

Facebook

Instagram

Twitter

Linkedin

YouTube

Learn more about Consultwebs at the links below.

Law Firm Marketing Agency Services

Law Firm SEO

Law Firm Web Design

Law Firm PPC

Law Firm Social Media

Law Firm Email Marketing

Law Firm Digital Marketing

Consultwebs

8601 Six Forks Rd #400, Raleigh, NC 27615

(800) 872-6590

https://www.consultwebs.com

https://www.google.com/maps?cid=13646648339910389351

  continue reading

82 episodes

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