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Minisode #44: How Brands Transform from a Crisis
Manage episode 421878019 series 2971020
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Welcome to our series of bite-sized episodes featuring favourite moments from the Leading for Business Excellence podcast series.
In this minisode, Katie Evans, Chief Marketing Officer at Burger King UK, shares examples of brands that have successfully adapted to changing consumer behaviours and expectations.
Listen to the full episode here: https://pmi.co.uk/knowledge-hub/leading-for-business-excellence-podcast-episode-2-driving-customer-focused-performance-improvement-with-katie-evans-cmo-burger-king/
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