EP33: Trademarking Gone Wrong – Don’t Do This!

Legally Enlightened with Lisa Fraley

One of the most complicated areas of the law that impacts entrepreneurs, coaches and holistic professionals is Trademarking. It’s trickier than it looks. Your Trademark Application description needs to be spot-on and really specific, or it may have holes that leave you vulnerable to others financially benefiting from your hard-earned brand identity and value. Listen in to this episode to learn from one entrepreneur’s mistake and use the lesson to protect your own unique brand.

In this episode Lisa shares:

• What can happen when a federal Trademark Application isn’t done properly
• Two key elements of the Trademark Application - the Description and Classes
• Why you should work with an attorney when Trademarking
• The value of “Owning Your Power” as an entrepreneur and business owner
• Why Trademarking is the crown jewel for business owners and entrepreneurs
• Why Lisa aligns Trademarking with the crown chakra

Resources:Easy Legal Steps - download the first book chapter free!

Trademark Search Trademark Application

Mentions:

Episode 7 – What You Should Trademark

Episode 25 – How to Trademark in 2 Steps: The Search & The ApplicationOwn Your Power CommunicationsOprah Winfrey

O MagazineCourt Case - The original case was tried in federal district court in the state of New York as Kelly-Brown et al. v. Winfrey et al., US District Court (S.D. New York,), No. 1:11-cv-07875. After a long legal process, in September 2016, the decision was upheld on appeal in favor of Oprah by the Second Circuit Court in Kelly-Brown et al. v. Winfrey et al., 2nd US Circuit Court of Appeals, No. 15-697.

Own Your Power® is a registered trademark of Simone Kelly-Brown.