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How to Find Your Marketing Focus #1927

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Manage episode 307976327 series 1203992
Content provided by iHeartPodcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iHeartPodcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode #1927, we talk about the value of having a marketing focus and how to find out what it is. There are many channels available to us as marketers and, while the multichannel approach works best, it does not make much sense to adopt it when you are first starting. That is why you should drill down on the channel that works best before branching out. Tune in today to hear more!

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: How to Find Your Marketing Focus.
  • [00:49] Using the spaghetti approach: experiment and pick what sticks.
  • [01:36] You don’t have the resources to try all the channels at first.
  • [02:32] The danger of diluting your efforts by trying too much at once.
  • [03:00] That’s it for today!
  • [03:02] Check out marketingschool.io/training

Links Mentioned in Today’s Episode:

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

  continue reading

3192 episodes

Artwork
iconShare
 
Manage episode 307976327 series 1203992
Content provided by iHeartPodcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iHeartPodcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode #1927, we talk about the value of having a marketing focus and how to find out what it is. There are many channels available to us as marketers and, while the multichannel approach works best, it does not make much sense to adopt it when you are first starting. That is why you should drill down on the channel that works best before branching out. Tune in today to hear more!

TIME-STAMPED SHOW NOTES:

  • [00:20] Today’s topic: How to Find Your Marketing Focus.
  • [00:49] Using the spaghetti approach: experiment and pick what sticks.
  • [01:36] You don’t have the resources to try all the channels at first.
  • [02:32] The danger of diluting your efforts by trying too much at once.
  • [03:00] That’s it for today!
  • [03:02] Check out marketingschool.io/training

Links Mentioned in Today’s Episode:

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

  continue reading

3192 episodes

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