5 Psychology Triggers to Add to Your Sales Pages and Emails
Manage episode 401815157 series 3554060
Ever wondered how tapping into your customer's psyche could skyrocket your marketing results?
We use psychology every day in our ordinary life, whether we realize it or not. And as small business owners, we need to use it in our marketing to compete with the big guys.
So in this episode, we'll talk about a few well-researched methods for converting your customers on your web pages or your emails...and even on social media.
Here's what we'll cover:
- Trigger #1: Use customer research to find out what motivates your buyers to use your product
- Trigger #2 Give people a simple reason to buy.
- Trigger #3 Make decision-making easy
- Trigger #4 How to Use stories to remember facts
- Trigger #5 The psychology of personalization
So join in and get ready to give your small business that much-coveted edge, with a helping hand from the complexities of the human mind.
Send us a Text Message.
Apply to be featured on My Weekly Marketing!
Chapters
1. 5 Psychology Triggers to Add to Your Sales Pages and Emails (00:00:00)
2. Psychology in Marketing for Small Businesses (00:00:40)
3. Trigger #1: Use customer research to find out what motivates your buyers to use your product (00:01:50)
4. Trigger #2 Give people a simple reason to buy (00:03:40)
5. Trigger #3 Make decision-making easy (00:04:47)
6. Trigger #4 How to Use stories to remember facts (00:07:36)
7. Trigger #5 The psychology of personalization (00:09:37)
8. Using Pain Points for Conversion Optimization (00:12:27)
64 episodes