7 Ways to Use Email Marketing to Increase Sales in Your Business

My Weekly Marketing

Unlock the power of an inbox! In this episode, I talk about 7 types of emails (plus one bonus type) that are must-haves for getting sales and happy customers. I also touch on tips for writing all your emails!
I talk about...

• Email Type #1: The Email Welcome Sequence
• Email Type #2: Lead nurturing Emails
• Email Type #3: Weekly Educational Content
• Email Type #4: Promotional Emails
• Email Type #5: Feedback and Survey Emails
• Email Type #6: Re-engagement Emails
• Email Type #7: Cart abandonment Emails
• Email Type #8: Transactional Emails

This episode is more than just a talk—consider it a guide to email marketing and lead nurturing! Join me, and let's turn your email list into your most valuable asset.

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Chapters

1. 7 Ways to Use Email Marketing to Increase Sales in Your Business (00:00:00)

2. The Power of Email Marketing (00:00:29)

3. Email Type #1: The Email Welcome Sequence (00:02:40)

4. Email Type #2: Lead nurturing Emails (00:04:36)

5. Email Type #3: Weekly Educational Content (00:06:42)

6. Email Type #4: Promotional Emails (00:08:16)

7. Email Type #5 Feedback and Survey Emails (00:10:31)

8. Email Type #6 Re-engagement Emails (00:12:17)

9. Email Type #7 Cart abandonment Emails (00:14:15)

10. Email Marketing for Small Businesses (00:14:57)

11. Email Type #8 Transactional Emails (00:15:59)

12. Tip 1: Make them personalized (00:17:31)

13. Tip 2:Create compelling subject lines (00:18:33)

14. Tip 3: Use your brand voice (00:19:32)

15. Tip 4: Optimize for Mobile (00:20:31)

16. Tip 5: Use Automation (00:21:18)

17. Tip 6: Split Testing (00:22:01)

18. Tip 7: Check your numbers (00:22:48)