Leveraging the Power of Marketing Quizzes with Tai Goodwin
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Do you like quizzes? I can't resist a good Buzzfeed or Facebook quiz. Turns out ...I'm not alone! Whether it's fun or serious, lots of people love learning about themselves through results that quizzes can reveal.
That's why I wanted to talk to someone who's had success using quizzes. My guest in this episode is Tai Goodwin, ex-teacher turned marketing quiz-master. In this episode, we'll follow Tai's journey from the classroom to the boardroom, revealing her talent for making the complex simple. Her quizzes have been a game-changer for her clients and a winning marketing tactic for her.
Whether you're a coach, healer, or consultant, Tai tells us how quizzes can be crafted into your secret weapon for creating compelling content and attracting qualified leads. Tai calls it 'bankable brilliance.'
You'll learn how to sculpt a quiz that aligns perfectly with your audience's desires, and how to use the data from your quizzes to sharpen your message and fine-tune your offers.
Tune in to unlock the potential that adding quizzes to your entrepreneurial toolkit can make.
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- Show Notes
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Chapters
1. Leveraging the Power of Marketing Quizzes with Tai Goodwin (00:00:00)
2. The Power of Quizzes in Marketing (00:00:04)
3. Using Quizzes to Build a Business (00:08:08)
4. Creating and Implementing a Quiz System (00:12:10)
5. Power of Niching Down with Quizzes (00:24:01)
68 episodes