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Why social shopping might finally be ready to break out in the US
Manage episode 410196764 series 2805892
Next in Media spoke with Nicole Rechtszaid, co-founder and CEO of Ghost Agency and her colleage Jeremiah Neil, who serves as the company's Creator Success Manager about the prospects of TikTok Shopping, and whether the platform can really become the next Amazon. Rechtszaid and Neil also talked how brands can work with creators who specialize in turning viewers into shoppers, and the many misconceptions about this emerging sector.
Guest(s): Nicole Rechtszaid & Jeremiah Neil
Host: MIke Shields
Sponsored by: Epsilon
Produced by: Fresh Take
172 episodes
Manage episode 410196764 series 2805892
Next in Media spoke with Nicole Rechtszaid, co-founder and CEO of Ghost Agency and her colleage Jeremiah Neil, who serves as the company's Creator Success Manager about the prospects of TikTok Shopping, and whether the platform can really become the next Amazon. Rechtszaid and Neil also talked how brands can work with creators who specialize in turning viewers into shoppers, and the many misconceptions about this emerging sector.
Guest(s): Nicole Rechtszaid & Jeremiah Neil
Host: MIke Shields
Sponsored by: Epsilon
Produced by: Fresh Take
172 episodes
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