Omnichannel Leaders podcast

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Omnichannel Leaders

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C’era una volta il digitale. Poi l’ecommerce. Il CRM. Ora il mondo è Omnichannel. Come cambia la shopping experience e la buyer journey quando il business avviene tra canali digitali e mondo fisico, e da offline a online? Cosa funziona e cosa no? Ogni mese portiamo spunti pratici dal campo: per business leader, da business leader. Con dati ed insights esclusivi dai tavoli di lavoro di Osservatori Digital Innovation, Nielsen IQ...
Ogni puntata analizziamo, in modo semplice e diretto, il go to market di esperienze Omnichannel, CRM, Gen AI, B2B Commerce... raccontate da chi le ha già fatte

18 episodes

#Business #Omar Fogliadini/LIFEDATA #Omnichannel #Phygital #Digital Commerce #Ecommerce #Retail #Sales #Go To Market #Martech #Revenue Operations #Customer Experience #Business Transformation #Digital Transformation #MBA #CRM #Marketing #Intelligenza artificiale

Omnichannel Leaders

updated 3M ago

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18 episodes

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