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Creating New Business Norms (guest: Elisabeth Barton, CEO of Echo Adventure Cooperative)
Manage episode 375113485 series 2895068
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Imagine setting out on a new business journey after a life-altering loss, and shaping it into a model that challenges traditional corporate structures. That's what you'll hear about today as Elisabeth Barton, the co-founder and CEO of Echo Adventure Cooperative, joins me for this episode of Paradoxical.
If you've ever wondered about how a cooperative differs from a traditional business, this episode will enlighten you. Elisabeth talks about the motivation behind choosing a cooperative model and how it helps to empower their employees, as well as the other benefits (and challenges) that go along with this business model.
In addition, you can listen as we explore her vision for growing Echo and I coach her around some of the challenges she's facing in that area.
Get in touch with Elisabeth:
Web: echocoop.com
Email: adventures@echocoop.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit stevemccready.substack.com
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