PW E065 Marketing Basics For Self-Published Authors Passionately Wrong podcast

PW E065 Marketing Basics for Self-Published Authors

5M ago 1:17:50

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Passionately Wrong Podcast Episode E065

Marketing Basics for Self-Published Authors

Key takeaway: Many self-published authors spend as much time marketing their work as they do writing it. Randy and James explore tips and tools for self-publishers looking for success

Topics covered in this video:

Writing a good book is just the start – self-published authors have to market their work
What it takes to earn a living from one’s writing; some math and statistics
Contrast with what traditional publication offers (and what it costs you)
The author platform, starting with the author's webpage; communicating with fans
Using Kickstarter to fund new book projects
Social media activities to support finding new readers; repurposing old content
Why paid advertising isn’t always productive
Easy selling to readers via your website: Bookfunnel, Bookvault
When advertising makes sense
Getting your book into libraries
Having a process of steps helps support smooth publishing and marketing

Resources in this video

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