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AI-Powered Compliant Content Creation at Scale: How Far Are We From Using Modular Content and Technology to Radically Transform Content Marketing in Pharma

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Manage episode 376832898 series 3354496
Content provided by Dorotea Draskovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dorotea Draskovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide

In this episode, Bozidar speaks with Diana Lee, Co-Founder and CEO of Constellation Software Inc..
They cover the following topics:
  • Why do top creative talents get frustrated when they enter life sciences?
  • MLR review: Why is it still manual and unpredictable?
  • 80-20 Formula: The Key to MLR Efficiency
  • AI-Powered Content Creation: How far along in the race is pharma?
  • Content fast-track: Unraveling the ideal workflow, step-by-step
  • Why audience segmentation is the holy grail of product promotion
  • IQVIA, Deep Intent, and monopoly of the bigger companies: Will innovations thrive in a monopolized market?

Subscribe here:


And connect with the host and guest here:


About The Show:

“Pharma Launch Secrets” is a podcast by Evermed and hosted by CEO Bozidar Jovicevic. We host direct, actionable conversations with world-leading pharma launch experts, and help you stay up-to-date with the latest trends and strategies to help you launch your product successfully.
Check out our three most downloaded episodes:
If you are interested in joining Pharma Launch Secrets as a guest, please visit this link: start.evermedtv.com/podcast-apply/
  continue reading

37 episodes

Artwork
iconShare
 
Manage episode 376832898 series 3354496
Content provided by Dorotea Draskovic. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dorotea Draskovic or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide

In this episode, Bozidar speaks with Diana Lee, Co-Founder and CEO of Constellation Software Inc..
They cover the following topics:
  • Why do top creative talents get frustrated when they enter life sciences?
  • MLR review: Why is it still manual and unpredictable?
  • 80-20 Formula: The Key to MLR Efficiency
  • AI-Powered Content Creation: How far along in the race is pharma?
  • Content fast-track: Unraveling the ideal workflow, step-by-step
  • Why audience segmentation is the holy grail of product promotion
  • IQVIA, Deep Intent, and monopoly of the bigger companies: Will innovations thrive in a monopolized market?

Subscribe here:


And connect with the host and guest here:


About The Show:

“Pharma Launch Secrets” is a podcast by Evermed and hosted by CEO Bozidar Jovicevic. We host direct, actionable conversations with world-leading pharma launch experts, and help you stay up-to-date with the latest trends and strategies to help you launch your product successfully.
Check out our three most downloaded episodes:
If you are interested in joining Pharma Launch Secrets as a guest, please visit this link: start.evermedtv.com/podcast-apply/
  continue reading

37 episodes

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