“Hidden Value” of Pharma Launches - Why All Pharma Companies Have It, How to Find It, and How to Leverage It

Pharma Launch Secrets

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In this episode, Bozidar is joined by Miriam Meeuwissen, Managing Director at Launch & Lifecycle Biopharma.
They cover:

• What are the three critical components for value creation in the life cycle of a product?
• What does value creation mean in pharma launches?
• What is the difference between must-have and innovative treatment value creators?
• How do digital and agile methodologies help pharma organizations streamline and improve their go-to-market strategies?

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And connect with the host and guest here:

• Bozidar Jovicevic: https://www.linkedin.com/in/bjovicevic
• Evermed: https://evermedtv.com
• Miriam Meeuwissen: https://www.linkedin.com/in/miriam-meeuwissen
• Launch & Lifecycle Biopharma: https://launchlifecycle.com

About The Show:

“Pharma Launch Secrets” is a podcast by Evermed and hosted by CEO Bozidar Jovicevic. We host direct, actionable conversations with world-leading pharma launch experts and help you stay up-to-date with the latest trends and strategies to help you launch your product successfully.

Check out our three most downloaded episodes:

• Omnichannel and CDP (Customer Data Platforms): What Every Pharma Marketer Needs To Know About Using Data To Enable Seamless Customer Experience, Drive Engagement, And Lift Rx
• Greatest Hits: A Look Back on Five of the Best Pharma Launch Secrets Episodes
• Launch Planning in a Digital-First Reality: How Can a Traditional “Reach and Frequency” Model Be Adapted to an Omnichannel Future?
  

If you are interested in joining Pharma Launch Secrets as a guest, please visit this link: start.evermedtv.com/podcast-apply/