Peer-to-Peer Programs and Pharma Launches: Opportunities to Engage HCPs Using Short-Form, Trusted, Clinically Relevant Information with Andrew Willmer, EVP of Strategy and Innovation at Symbiotix

Pharma Launch Secrets

Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide

In this episode, Bozidar is joined by Andrew Willmer, EVP of Strategy and Innovation at Symbiotix.
They cover:

• What are the three most common forms of P2P programs?
• Why are short clinical pearls coming from a trusted voice, delivered in a personalized way, the future of HCP engagement?
• What is one feature that HCPs request for virtual, real-time, and on-demand P2P engagement programs?

Subscribe here:

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And connect with the host and guest here:

• Bozidar Jovicevic: https://www.linkedin.com/in/bjovicevic
• Evermed: https://evermedtv.com
• Andrew Willmer: https://www.linkedin.com/in/andy-willmer-7bb5071/
• Symbiotix: https://www.symbiotix.com/

About The Show:

“Pharma Launch Secrets” is a podcast by Evermed and hosted by CEO Bozidar Jovicevic. We host direct, actionable conversations with world-leading pharma launch experts and help you stay up-to-date with the latest trends and strategies to help you launch your product successfully.

Check out our three most downloaded episodes:

• Omnichannel and CDP (Customer Data Platforms): What Every Pharma Marketer Needs To Know About Using Data To Enable Seamless Customer Experience, Drive Engagement, And Lift Rx
• Greatest Hits: A Look Back on Five of the Best Pharma Launch Secrets Episodes
• Launch Planning in a Digital-First Reality: How Can a Traditional “Reach and Frequency” Model Be Adapted to an Omnichannel Future?
  

If you are interested in joining Pharma Launch Secrets as a guest, please visit this link: start.evermedtv.com/podcast-apply/