The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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A Blueprint for Digital-First Selling with Jeff Davis
Manage episode 332857653 series 3366304
Content provided by Mindtickle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mindtickle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When it comes to finding success in any industry, pursuit, or discipline, perspective is everything. This is especially true for sales and marketing teams because in any organization, these two teams need to work together synergistically to produce the best results. In this episode, Hannah and Tony sit down with Jeff Davis, the Associate Director of Business & Brand Strategy at AbbVie, and the Founder & Principal of Aligned Growth Strategies. Jeff has spent much of his career helping B2B leaders align their sales and marketing teams to optimize outcomes overall, so he has plenty of valuable advice to share. During this episode, Jeff shares his top tricks of the trade when it comes to sales and marketing alignment, digital-first selling, and some of the key ingredients of accelerating revenue growth. Listeners are sure to walk away from this episode feeling more inspired, knowledgeable and motivated to optimize their sales outcomes.
16 episodes
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Manage episode 332857653 series 3366304
Content provided by Mindtickle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mindtickle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When it comes to finding success in any industry, pursuit, or discipline, perspective is everything. This is especially true for sales and marketing teams because in any organization, these two teams need to work together synergistically to produce the best results. In this episode, Hannah and Tony sit down with Jeff Davis, the Associate Director of Business & Brand Strategy at AbbVie, and the Founder & Principal of Aligned Growth Strategies. Jeff has spent much of his career helping B2B leaders align their sales and marketing teams to optimize outcomes overall, so he has plenty of valuable advice to share. During this episode, Jeff shares his top tricks of the trade when it comes to sales and marketing alignment, digital-first selling, and some of the key ingredients of accelerating revenue growth. Listeners are sure to walk away from this episode feeling more inspired, knowledgeable and motivated to optimize their sales outcomes.
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Similar to Ready Set Sell
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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…
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continue reading
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