EXTRA: Rebooting a Brand & Finding Respite Amidst Change

Reboots

It's the Friday before Memorial Day Weekend 2019 in the United States.
We thought it would be fun to share what we hope will soon be a poorly kept secret in Eureka Springs, Arkansas.
We talk a lot about working to navigate change, but change navigation requires rest, too.
The work is difficult.
Rest is part of the cycle.
The Wanderoo Lodge, owned by Tim Freeman is a place steeped in history - originating as the Joy Campground in 1929 and owned by Tim's great-great grandparents.
In this episode, Tim explains why he repurchased the property, where he got the idea to transform the brand into a place where adventurers of the Great Arkansas Outdoors can find respite after days filled with climbing, zip-lining, kayaking, hiking, or mountain biking.
The property is pet-friendly and even more human-friendly - with a bar stocked full of interesting microbrews, mouth-watering dishes, and live music.
Here's more information about the Wanderoo.
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