Instead of Building Another Offer, Do This...


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By Steve J Larsen. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

It's too common that a funnel builder tries to solve their next money problem with more funnels when they haven't optimized their first one. Here's how I keep myself from building another funnel when sales droop…

It's normal for your offer to fatigue once it's been out there for a while, but building another offer is not the way to go about it.

Building a legitimate funnel takes time, it takes effort, and it takes obsession. You shouldn't be rushing to build another one just to increase sales.

This is the longer and more expensive distance to success you'll ever take.

The shorter distance is refreshing your HOOK to get leads at a cheaper price. This is the best way to solve the issue of waning sales.

Tune in to hear my secret formula for refreshing the hook to increase those sales again.

Key Takeaways ⏲

- Turning on the engines for future sales (00:51)

- Automated evergreen sales activities (04:47)

- Increase your revenues by refreshing your hook (06:42)

- What is offer fatigue (07:47)

- The shortest distance to increase sales (08:34)

- My FORMULA for hook writing (11:00)

Additional Resources

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Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.

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