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Cybersecurity Infrastructure to Insurance

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Manage episode 294578997 series 2883430
Content provided by IoTSSA and IoTSSA (Internet of Things Security Services Association). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IoTSSA and IoTSSA (Internet of Things Security Services Association) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

With everything the world and in particular, IT Service Providers have been through in the last year, it’s difficult to imagine that we are still seeing objections and reluctance from SMB clients to embrace cybersecurity and protecting their businesses.

Ryan talks with Secure Now CEO, Art Gross about having clear and concise business conversations with customers….Taking a holistic approach to securing their businesses from establishing customer clarity and training their staff to cyber insurance. Spoiler alert….You can actually leverage a rigid stance on cyber insurance policies from underwriters to buttress your approach and drive services and budget! Selling on price could be the kiss of death in today’s environment.

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 294578997 series 2883430
Content provided by IoTSSA and IoTSSA (Internet of Things Security Services Association). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IoTSSA and IoTSSA (Internet of Things Security Services Association) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

With everything the world and in particular, IT Service Providers have been through in the last year, it’s difficult to imagine that we are still seeing objections and reluctance from SMB clients to embrace cybersecurity and protecting their businesses.

Ryan talks with Secure Now CEO, Art Gross about having clear and concise business conversations with customers….Taking a holistic approach to securing their businesses from establishing customer clarity and training their staff to cyber insurance. Spoiler alert….You can actually leverage a rigid stance on cyber insurance policies from underwriters to buttress your approach and drive services and budget! Selling on price could be the kiss of death in today’s environment.

  continue reading

100 episodes

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