))
How Noor Chopra grew Touristy to 100k+ subscribers 100% organically
Manage episode 404818348 series 2825625
Content provided by Louis Nicholls. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Louis Nicholls or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Noor Chopra. Noor writes the Touristy newsletter: "quick bites on Business, Tech and the Future of Consumer Culture, served with a side of millennial sarcasm."
Touristy, loved for its witty tone and skimmable format, has captivated a diverse audience, soaring to an impressive 111,000 subscribers in just four years. The impressive part? She's grown it 100% organically.
In this episode, Dylan & Noor discuss…
- The Birth of Touristy: How a pivot during the pandemic led to the creation of a unique newsletter platform.
- Growth Tactics: The unscalable yet effective strategies Noor employed to kickstart subscriber growth.
- Content Creation: The art of curating engaging and relevant content that resonates with readers.
- Monetization Journey: From the first ad dollar to a diversified revenue stream without spending on ads.
- Engagement Secrets: Maintaining an astonishing open rate and the role of visual content.
- Future Aspirations: Noor's vision for Touristy and potential ventures into podcasting.
- ...and much more!
OTHER LINKS MENTIONED
Touristy newsletter
Noor on LinkedIn
Noor on Twitter/X
Dylan on Twitter/X
SparkLoop.app
SparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.
SparkLoop Partner Programs — grow your newsletter at 10x speed.
SparkLoop Affiliate Contest
47 episodes
Share
