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Effectively Communicating Your Value to Your Customers - Part 1

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Manage episode 310730939 series 3070525
Content provided by Seun Adeyemi and Seun Adeyemi - Certified Financial Planner®. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seun Adeyemi and Seun Adeyemi - Certified Financial Planner® or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On the Show today we have Ian Cubitt. Ian has been a Chartered Professional Accountant for 15 years, but he doesn’t do any tax returns or financial statements. Ian’s work is focused 100% on coaching business owners through the financial tension and relationship tension as authority changes and ownership changes in business. Many owners enjoy running successful businesses, but struggle when it comes to transitioning the business – especially the complex emotions, relationships and money. Ian has been operating his own business for the past 5 years and has exclusively used the value-pricing approach with his customers.

During this podcast you will learn:

  • 4 Principles of Value Pricing
  • the 5 words that will help you communicate the value you already provide.
  • the 2 key questions that help customers express their desires.
  • the #1 step you can take to stand out from the competition.
  • the difference between perceived value and actual value.

And it gets better because during this interview:

  • You will open the path to making more money than you’ve ever made.
  • You will open the path to customers seeing the value you actually provide.
  • You will open the path to more satisfaction in your work than you’ve ever imagined.

Featured on the Show:

Follow Us

Support this show http://supporter.acast.com/the-dollarsavvy-podcast.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

64 episodes

Artwork
iconShare
 
Manage episode 310730939 series 3070525
Content provided by Seun Adeyemi and Seun Adeyemi - Certified Financial Planner®. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seun Adeyemi and Seun Adeyemi - Certified Financial Planner® or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On the Show today we have Ian Cubitt. Ian has been a Chartered Professional Accountant for 15 years, but he doesn’t do any tax returns or financial statements. Ian’s work is focused 100% on coaching business owners through the financial tension and relationship tension as authority changes and ownership changes in business. Many owners enjoy running successful businesses, but struggle when it comes to transitioning the business – especially the complex emotions, relationships and money. Ian has been operating his own business for the past 5 years and has exclusively used the value-pricing approach with his customers.

During this podcast you will learn:

  • 4 Principles of Value Pricing
  • the 5 words that will help you communicate the value you already provide.
  • the 2 key questions that help customers express their desires.
  • the #1 step you can take to stand out from the competition.
  • the difference between perceived value and actual value.

And it gets better because during this interview:

  • You will open the path to making more money than you’ve ever made.
  • You will open the path to customers seeing the value you actually provide.
  • You will open the path to more satisfaction in your work than you’ve ever imagined.

Featured on the Show:

Follow Us

Support this show http://supporter.acast.com/the-dollarsavvy-podcast.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

64 episodes

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