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Interview with Steve Worthy- A Friend I Knew From My Podcast
Manage episode 323498704 series 3330740
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Show Summary: “Worthy leadership means being able to lead, get results, and bring people along for the ride.”
This episode is an interview episode with a PodCash listener who became a friend in the online industry. His name is Steve Worthy, a podcaster and CEO of Worthy Leadership Group specializing in leadership coaching, communication, and productivity.
In this episode, we talk about his experiences in business and the army and how it applies to podcasting. I love how he believes in the power of surrounding yourself with smart people because your role is to bring the best people around, not solely be the best. Your strength of character, authenticity, and compassion are the attributes that will help you make the best decisions.
I know this is not the typical episode you hear from me. But I want to showcase the power of podcasting in attracting the people of your same vibe and building a great relationship with them. Steve and I don't talk too much, but knowing he's within my circle, makes me feel that I'm doing something right.
Don't forget to share this with your friends who want to improve their leadership skills and make podcasting a platform to connect & network with great people.
Exceptional Highlights:
- The more you are in leadership, and the more you mature, the more you realize you need other people.
- Empathetic listening means seeking to understand before being understood.
- Having a good intuition about a situation or person automatically puts you ahead of other people.
Show Highlights:
Why did you decide to focus on leadership as your avenue for coaching? Is there anything in particular that you see in people that they don’t see?
2:29 Steve
- Worthy leadership will always find you out. There are specific attributes that you have as a leader that others may not see in you. I started embracing the idea of leadership while looking at others from a leadership standpoint.
- I look at the attributes of a good leader. I talk about words in leadership that a lot of people don’t talk about.
What kind of help does podcasting do to your brand or business?
26:47 Steve
- It’s social proof and brand awareness, giving you the right identity. The cool part is having your listeners give you the topics that they want to hear. And that's the growth part of podcasts and interaction that I like and have been enjoying. You consider the listener. I want to be able to give as much high-quality information as possible.
How did you know about The PodCash Show, and how has it helped you?
29:05 Steve
- The title of your show, The PodCash Show, caught me. The other thing was the fact that you were from the Philippines. And so I was, “Let me hear what she has to say.”
- All of the episodes of the show have provided a lot of value. The topics are relevant to podcasters and deliver insights that podcasters don’t even think about.
30:49
- The PodCash Show taught me the importance of having a good workflow and being consistent as a podcaster. It’s about knowing who your listeners are and what they want. The show always talked about having your niche and being focused on that. Those have been some of the things that I've taken away.
What piece of advice can you give to podcasters who are going through challenges in their business?
33:52 Steve
- For me, podcasting from a monetization standpoint looks a lot differently than sponsorships and affiliate marketing. From a business standpoint, your brands must align. Also, make sure that you niche down until it’s kind of uncomfortable, and then align your content around that. Because hopefully, you niche down to a point where you’re comfortable and would have tons of episodes based on your knowledge. And then you can stretch that knowledge down to five or six different episodes as well.
For people interested in your coaching and leadership, where can they find you, and what is the main thing you promise to deliver to them?
38:28 Steve
- The biggest thing is about saving time as a leader. The end goal is for leaders to be able to figure out how to get things done quickly. The only way to get them done quickly is to know first a little more about themselves, who they are, and how they lead. That catapults them then to everything else.
- Go to worthyleadershipgroup.com/now. They can find our podcast there and set up a discovery session free of charge. I would love to chat with anybody who wants to talk about leadership.
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