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Bringing a Niche Food Product to the Marketplace

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Manage episode 407415032 series 3559977
Content provided by Morgan & Westfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Morgan & Westfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Bringing a niche food product to the marketplace presents unique challenges. Aaron Gailmor goes behind the scenes to talk about making products from sacha inchi seeds that don’t trigger allergies in people allergic to nuts. He discusses the differences between seeds and nuts, how this impacts allergen issues, consumer education, marketing strategies of a niche food product, distribution avenues for niche retail locations, scaling the business, and the challenges and most important lessons he has learned.

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84 episodes

Artwork
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Manage episode 407415032 series 3559977
Content provided by Morgan & Westfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Morgan & Westfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Bringing a niche food product to the marketplace presents unique challenges. Aaron Gailmor goes behind the scenes to talk about making products from sacha inchi seeds that don’t trigger allergies in people allergic to nuts. He discusses the differences between seeds and nuts, how this impacts allergen issues, consumer education, marketing strategies of a niche food product, distribution avenues for niche retail locations, scaling the business, and the challenges and most important lessons he has learned.

View the complete show notes for this episode.

Learn More:

Additional Resources:

Listen to Other Episodes:

  continue reading

84 episodes

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