Offer Facelifts | SWW161


Manage episode 288100380 series 1378596
By Joel Erway. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

How do you get people who have never heard of you before to raise their hand and say, “Yes, I want this”?

Recently I’ve been fueled by this fire to help clients solve their issue of building their business around paid ads.

When I bring up to clients the possible need to rework their offer, the walls come up. What you need to understand is, the way you are currently generating clients might be costing you more money, time, and effort than necessary.

How can you expand your offer to reach even more people and maintain these clients?

You’ll Discover
  • The different types of personas of my Agency clients [3:56]
  • What has stoked my fire recently [5:35]
  • The danger of building a business around paid ads [6:45]
  • Reworking your offer — what does this mean? [7:50]
  • Think about the ways you can rework your offer [9:30]

...And much more!

Helpful Resources

For a full transcript of this episode, visit our blog.

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188 episodes