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Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
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Barrie Tomlinson: The Content Strategy of Roy of the Rovers
Manage episode 274389482 series 1924107
Content provided by MrRichardClarke. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MrRichardClarke or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
TOPICS
A crucial technological change in the printing process, allowing better pictures
The editing system he learnt and employed throughout his career
"I had no skills whatsoever". The advert I answered read: "Beginner wanted for children's comics""
Changing Tiger to an all-sports comic and increasing the features
The big picture policy
Getting the big-name celebrities involved
How The Duke of Edinburgh helped to launch Roy of the Rovers
Becoming a visible editor even signing his name under his copy
The importance of the feedback, sending in their two favourite stories
The Roy of the Rovers feedback phone-line and how it broke down
The importance of schools roadshows and get-togethers
Publicity 'stunts'
The change of tone with Roy of the Rovers, entering the off-field arena
The importance of the 'parent buy'
Trying to make Melchester your local team
The dual problem - rising television and long deadlines
The problems in football in the 1980s and how Roy Race handle them
The moral compass employed in deciding what story to cover
The shooting of Roy Race - a tale involving Sir Alf Ramsey, a 14-0 win and the noise of the crowd
Keeping the storylines fresh
Balancing up the art and the business of Roy of the Rovers
The end of Roy Race
The Scorer cartoon strip in the Mirror
The reputation of comics then and now
Would Roy Race work today? The graphic novel publication by Rebellion and the schools' involvement
Dan Dare, the Mekon and Big Daddy in the Waldorf Hotel
Will sports comics have their day again?
Barrie's legacy and how he would like to be remembered
94 episodes
Share
Manage episode 274389482 series 1924107
Content provided by MrRichardClarke. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MrRichardClarke or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
TOPICS
A crucial technological change in the printing process, allowing better pictures
The editing system he learnt and employed throughout his career
"I had no skills whatsoever". The advert I answered read: "Beginner wanted for children's comics""
Changing Tiger to an all-sports comic and increasing the features
The big picture policy
Getting the big-name celebrities involved
How The Duke of Edinburgh helped to launch Roy of the Rovers
Becoming a visible editor even signing his name under his copy
The importance of the feedback, sending in their two favourite stories
The Roy of the Rovers feedback phone-line and how it broke down
The importance of schools roadshows and get-togethers
Publicity 'stunts'
The change of tone with Roy of the Rovers, entering the off-field arena
The importance of the 'parent buy'
Trying to make Melchester your local team
The dual problem - rising television and long deadlines
The problems in football in the 1980s and how Roy Race handle them
The moral compass employed in deciding what story to cover
The shooting of Roy Race - a tale involving Sir Alf Ramsey, a 14-0 win and the noise of the crowd
Keeping the storylines fresh
Balancing up the art and the business of Roy of the Rovers
The end of Roy Race
The Scorer cartoon strip in the Mirror
The reputation of comics then and now
Would Roy Race work today? The graphic novel publication by Rebellion and the schools' involvement
Dan Dare, the Mekon and Big Daddy in the Waldorf Hotel
Will sports comics have their day again?
Barrie's legacy and how he would like to be remembered
94 episodes
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Similar to Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
Original football stories and interviews from around the globe.
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continue reading
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