#38: Marketing a Minibar for Meds

That Will Never Work

Content provided by Marc Randolph. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marc Randolph or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

2+ y ago 27:50

MP3•Episode home

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on October 25, 2022 07:21 (1+ y ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

As entrepreneurs, engineers have an enviable advantage - they can easily build prototypes of the products and services they want to bring to market. But they still need the more fundamental skill that all entrepreneurs require: deciphering what the market wants. And the process to figure that out can take all of us out of our comfort zones. On today’s show, Marc offers Michael, an engineer with a great idea, suggestions on how to put himself in the shoes and mindset of his potential customers before he brings his innovative solution for medicine distribution to the masses.

Want to be a guest on "That Will Never Work" and get help with your business issues? Head to https://marcrandolph.com/guest (https://marcrandolph.com/guest), fill out the form, and leave a voice message right there on the site. While there, you can also sign up for Marc’s newsletter – or else connect with him on Twitter (@mbrandolph) or on Instagram (@ThatWillNeverWork).

73 episodes