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Harnessing Online Review Sites for Bar Success
Manage episode 397358867 series 3445410
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Ever been bitten by a bad review? You're not alone. But, review sites are much more than an annoyance that we can ignore. In this episode, we dive into the world of online review sites and how to use them for reputation management. Including the vital role these sites play in bringing new patrons through our doors and the undeniable sway they hold over our establishments' reputations.
We tap into some serious data kegs, including studies from Harvard and Berkeley, that show a star's difference can significantly fatten the till. The key takeaway? Negative feedback isn't just noise – it's an opportunity to refine our craft. I'll guide listeners through the maze of review management.
We explore the process of using reviews to polish our bars' reputations. Claiming your business page and responding thoughtfully to every piece of feedback transforms your online presence into a beacon for both old friends and new faces. I'll share my playbook for handling the good, the bad, and the ugly comments, ensuring that your responses resonate with prospective customers and demonstrate the kind of hospitality that will bring them in the door. Cheers to turning insights into action and online reviews into effective reputation management.
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Welcome to the Bar Business Podcast, the ultimate resource for bar owners looking to elevate their businesses to the next level. Our podcast is packed with valuable insights, expert advice, and inspiring stories from successful bar owners and industry professionals. Tune in to learn everything from how to craft the perfect cocktail menu to how to manage your staff effectively. Our mission is to help you thrive in the competitive bar industry and achieve your business goals.
Special thank you to our benchmarking data partner Starfish. Starfish works with your bookkeeping software by using AI to help you make smart data-driven decisions and maximize your profits while giving you benchmarking data to understand how you compare to the industry at large.
For more information on how to spend less time working in your bar and more time working on your bar:
The Bar Business Podcast Website
Schedule a Strategy Session
Chris' Book 'How to Make Top-Shelf Profits in the Bar Business'
Bar Business Nation Facebook Group
Chapters
1. Introduction (00:00:00)
2. What Are the Most Influential Review Sites (00:05:10)
3. How Much Do Ratings Matter? (00:12:13)
4. Leveraging Review Sites to Attract Customers (00:18:19)
5. Final Thoughts (00:37:31)
67 episodes
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