Mixing Mastery with Marketing: Propelling Your Bar to Success with Jason Lattrell
Manage episode 407946122 series 3445410
Prepare to unlock the secrets of bar business success with industry virtuoso Jason Lattrell as we tap into the gritty realities and marketing mastery that define today's bar scene. Jason dissects the challenges and opportunities that can make or break your establishment. This conversation isn't just about keeping your head above water; it's about thriving in a competitive market where every detail counts—from the accuracy of your online information to the allure of your marketing strategy.
Jason shares the methods to magnetize new patrons and keep them coming back, delving into the power of a consistent online presence and the wonders of technology like GPT-integrated systems. These tools aren't just fancy tricks; they're the lifelines that could save you from drowning in labor costs or getting lost in the digital sea. And when it comes to customer loyalty, we reveal how the Net Promoter Score can be your compass, steering the way to a thriving fan base that sings your bar's praises. If you've ever wondered how to transform a casual visitor into a lifelong advocate, this episode holds the key.
Wrapping up, we pivot to the art of delegation and decision-making with personal anecdotes and expert insights that illustrate the fine balance between leadership and letting go.
Jason Littrell:
Email: jason@jlittrell.com
www.barteams.com - this is a great resource and a growing community, make sure to join and check out all of the awesome workshops and webinars.
Who's My Rep: https://www.facebook.com/groups/723551998756472
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Welcome to the Bar Business Podcast, the ultimate resource for bar owners looking to elevate their businesses to the next level. Our podcast is packed with valuable insights, expert advice, and inspiring stories from successful bar owners and industry professionals. Tune in to learn everything from how to craft the perfect cocktail menu to how to manage your staff effectively. Our mission is to help you thrive in the competitive bar industry and achieve your business goals.
Special thank you to our benchmarking data partner Starfish. Starfish works with your bookkeeping software by using AI to help you make smart data-driven decisions and maximize your profits while giving you benchmarking data to understand how you compare to the industry at large.
For more information on how to spend less time working in your bar and more time working on your bar:
The Bar Business Podcast Website
Schedule a Strategy Session
Chris' Book 'How to Make Top-Shelf Profits in the Bar Business'
Bar Business Nation Facebook Group
Chapters
1. Bar Business Podcast (00:00:00)
2. Marketing and Time Management for Bars (00:12:27)
3. Maintaining Consistent Brand Voice Online (00:19:08)
4. Strategic Marketing for Bars (00:28:08)
5. Importance of Bar Business Organization (00:37:09)
6. Delegating Responsibilities in the Bar Industry (00:45:06)
67 episodes