Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The Science of Organic Acquisition
MP3•Episode home
Manage episode 359398077 series 2945653
Content provided by Jonathan Fishman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Fishman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of The Business of Fun, we share The Science of Organic Acquisition webinar with Shoham Lashkar, Director of ASO at Zynga, Amy Monier, Director of Product Marketing at Zynga, and Katie Blechner, Client Services Team Lead at mavens. They cover the state of organic attribution in the mobile gaming industry, different types of organic channels available for marketing, and tips on maximizing returns on investments with organic user acquisition.
Episode resources:
Episode resources:
- Katie Blechner on LinkedIn
- Shoham Lashkar on LinkedIn
- Amy Monier on LinkedIn
- Zynga Website
- mavens, a Zynga Company Website
Rate & Review Mobile Growth & Pancakes:
The Business of Fun is hand crafted by our friends over at: fame.so
70 episodes
MP3•Episode home
Manage episode 359398077 series 2945653
Content provided by Jonathan Fishman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Fishman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of The Business of Fun, we share The Science of Organic Acquisition webinar with Shoham Lashkar, Director of ASO at Zynga, Amy Monier, Director of Product Marketing at Zynga, and Katie Blechner, Client Services Team Lead at mavens. They cover the state of organic attribution in the mobile gaming industry, different types of organic channels available for marketing, and tips on maximizing returns on investments with organic user acquisition.
Episode resources:
Episode resources:
- Katie Blechner on LinkedIn
- Shoham Lashkar on LinkedIn
- Amy Monier on LinkedIn
- Zynga Website
- mavens, a Zynga Company Website
Rate & Review Mobile Growth & Pancakes:
The Business of Fun is hand crafted by our friends over at: fame.so
70 episodes
All episodes
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