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Creating the Right Content and Making It Resonate
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Ep. 22 - Melanie Deziel joins the podcast as we discuss topics such as:
How do you become a Marketer today?
The Content Fule Framework - Melanie's book on content creation.
How do you add "Story" to a Product
How does a company create genuine content when addressing topics that audiences are sensitive to - such as diversity and inclusion, being Green, and other culture-related initiatives.
Talking to the C-Suite on creating responsible marketing both externally and internally.
Melanie shares recent content that she admires and she thinks worked well.
This podcast is produced by Content Monsta - A leading producer of B2B Content.
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