Breaking Cultural Barriers for Authentic Brand Engagement: Steve Babaeko
Manage episode 424636287 series 3351635
Steve Babaeko, the award-winning CEO and founder of X3M Ideas, delves into the remarkable journey that led to his agency's historic Cannes Lions win—the first for a Nigerian and West African agency.
This conversation offers invaluable insights into breaking international barriers and setting new standards for excellence in global advertising.
The Lead Creative Podcast is available on:
Follow us on:
Audio editing and production by: Maishe Rakgoale
Signup for our newsletter to get the latest updates.
68 episodes