Is The Market Shifting? Who Cares!

The Real Estate UnSalesperson

#134 - I’ve heard a lot of people talking lately about the market shifting. Is the market shifting? Who cares!

I don’t know and I don’t care.
Why I Don't Care If The Market Is Shifting
The market is always shifting. Things never stay the same – although it always seems like we expect things to stay exactly as they are now and are surprised when they don’t.

I’ve been a Realtor for over 35 years and I’ve seen, survived, and thrived in lots of shifts.

When I started in the business, interest rates were in double digits. People bought homes.

I’ve seen the dot com crash. People bought homes.

I’ve seen the financial crisis of 2007. People bought homes.

So, whatever is happening now, people will still buy homes.
We Realtors Are Lucky!
We Realtors are very lucky people! Why? Because people always want what we are selling. Just about everybody wants to own their own home. That’s why I don’t care if the market is shifting. People will still want to buy and sell homes.
Selling Strategies For A Shifting Market
I just got emailed an article whose title was, “Four Selling Strategies That Need To Shift With The Market.”

With a title like that, it’s sure to get a lot of clicks, but to tell you the truth, I don’t have any selling strategies. Never did. Remember, I’m the Real Estate UnSalesperson.
The UnSalesy Approach Wins In The Long Run
I am living proof that the unsalesy approach to real estate sales wins in the long run – and we’re in this career for the long term. We’re not here to make a quick buck. We are here to develop a successful long term career.

The way to do that is simple and works in any kind of market. No need to shift strategies. Simply put your clients first, do what’s right for them. Listen to them. Help them achieve their goals. If you help them achieve their goals, in turn, you will achieve your goals. Be unsalesy. Not pushy. Keep in touch and develop a long term relationship. You will get so much repeat and referral business over time. It snowballs. Simply do the right thing and keep in touch. Not too difficult and works in any market.

So, you might ask, “Is the market shifting?” My answer is, “Who cares!”
Join The UnSalesperson Commuity!
Would you like to connect with fellow unsalesy Realtors and introverts in real estate and learn how they are doing it, share ideas on creating a great business in an unsalesy manner, get inspiration and motivation?

I have created the UnSalesperson Community! Unlike the mass market advice, here’s your unique opportunity to learn from like minded people. Bounce ideas off of them and me. Some of the guests who have been on my podcast are in this community.

Click here for more info.

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