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Making Usage-Based Pricing Dead Simple with Abhishek Rajagopal, Founder of Togai
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In this episode of The Venture-Scale SaaS Operator, Abhishek Raja, founder of Togai, talks about how they provide a flexible billing platform that allows companies to implement any pricing model effortlessly. He also shares their journey, starting from a payment API company to identifying the need for sophisticated pricing, leading to the creation of Togai.
Tune in to learn more about:
~ The impact of Togai's flexible billing solutions on SaaS companies.
~ Abhishek's perspective on the importance of transparency in SaaS pricing.
~ Togai's role in shaping the future of SaaS monetization strategies.
Timestamps:
- (00:00) - Intro
- (00:35) - Purpose and Evolution of Togai from Internal Tool
- (03:40) - Comparison with Other Payment Platforms
- (06:11) - Abhishek's Transition and Decision-Making
- (12:35) - Origins of Funding
- (14:11) - The Decision to Move Operations to the US
- (17:56) - Setting Up Teams in the US
- (19:53) - Learning from Past Startup Experience
- (25:22) - Outro
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Follow Abhishek Raja
On LinkedIn: https://www.linkedin.com/in/argo1/
On X (Twitter): https://twitter.com/abhiraja88
Mentioned In The Episode
Togai - A simple billing engine for complex pricing
ReactSquad.io - React.js Agency for Startups
Nikolas Chapoupis
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