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It’s Really Hard to Out-Manage a Stupid Sales Compensation Plan

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Manage episode 366776941 series 3433762
Content provided by Mike Weinberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Weinberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In Episode 54 Mike continues the series on Common Sales Leadership Sins, and this time he touches the “third rail” — compensation! If you have complacent salespeople, Mike argues that the very first place to look is at the compensation plan... And he claims to be the very first person to discover and publicly declare that the words COMPensation and COMPlacency start with the same four letters! As the sales leader, you may be the very best at selecting and developing talent, arming, equipping, and enabling your team, coaching on sales skills and deals, and even at holding people accountable, BUT if your sales comp plan is incentivizing the wrong behaviors and is not driving the desired results, then you have a massive problem. Mike unpacks his three big pet peeves when it comes to comp plans: 1. Plans that are too flat (not enough difference between what top and bottom-performers “earn”) 2. “Commission Annuities” (commission in name only, commission that really isn’t variable, or paying people in perpetuity to service/renew accounts for deals that were sold years ago) 3. Not rewarding New Sales (paying the same rate/percentage in variable comp for renewing/servicing existing business as for the heavy lifting to develop true new business - major cross-sell/up-sell victories or acquiring net new customers) Resources mentioned in this episode: Mike’s Article: 4 Very Common Causes for Lack of New Opportunity Creation Supercharge Your Sales Leadership, October Event in Atlanta. Only 2 VIP and 21 full-day intensive spots remain available
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76 episodes

Artwork
iconShare
 
Manage episode 366776941 series 3433762
Content provided by Mike Weinberg. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Weinberg or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In Episode 54 Mike continues the series on Common Sales Leadership Sins, and this time he touches the “third rail” — compensation! If you have complacent salespeople, Mike argues that the very first place to look is at the compensation plan... And he claims to be the very first person to discover and publicly declare that the words COMPensation and COMPlacency start with the same four letters! As the sales leader, you may be the very best at selecting and developing talent, arming, equipping, and enabling your team, coaching on sales skills and deals, and even at holding people accountable, BUT if your sales comp plan is incentivizing the wrong behaviors and is not driving the desired results, then you have a massive problem. Mike unpacks his three big pet peeves when it comes to comp plans: 1. Plans that are too flat (not enough difference between what top and bottom-performers “earn”) 2. “Commission Annuities” (commission in name only, commission that really isn’t variable, or paying people in perpetuity to service/renew accounts for deals that were sold years ago) 3. Not rewarding New Sales (paying the same rate/percentage in variable comp for renewing/servicing existing business as for the heavy lifting to develop true new business - major cross-sell/up-sell victories or acquiring net new customers) Resources mentioned in this episode: Mike’s Article: 4 Very Common Causes for Lack of New Opportunity Creation Supercharge Your Sales Leadership, October Event in Atlanta. Only 2 VIP and 21 full-day intensive spots remain available
  continue reading

76 episodes

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