230: Communication Strategies for Difficult Clients with Melody MacDonald

This Can't Be That Hard

You know that feeling when you get crickets after delivering a gallery? Or even worse, when you get the "we need to talk" email from a client? GULP. Moments like those (while hopefully infrequent) can feel like a 10-alarm fire scenario... and knowing how to handle them can make or break your future relationship with that client.

So I brought in an emergency expert to help us. With over 20 years as a 911 dispatcher, photographer Melody MacDonald is sharing some invaluable insights into effective communication strategies when dealing with difficult or emotional client situations. Melody talks about the power of active listening: how you can remain calm and non-judgmental when managing a client crisis, and how that can go a long way to preventing escalation.

I really love her advice about self-reflection, slowing responses, and not venting on social media before thinking critically about an issue. It's advice I'll be taking into both my business and personal life (read: #teenagers)! This is definitely an episode to take to heart ... and bookmark for the next time you are in a situation like this.
Links:

• Follow Melody on Instagram

Resources:

• Listen to the Simple Sales Limited Series Podcast where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love.
• Join the TCBTH Facebook Group - a supportive, business-focused group for photographers.
• Leave a review!