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81: Finding your way in a saturated market (and is there really space for everyone?)

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Manage episode 302169963 series 2605179
Content provided by Sara Weinreb. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sara Weinreb or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today’s topic of conversation came about from something that recently came up at an IMBY gathering about standing out as an entrepreneur in a saturated market. Is there really space for everyone? How do you find your people? I don’t have all the answers, of course, but in this episode, I share some ideas to play around with. If you try them out, I’d love to hear how it went!

In this episode, I discuss:

  • The beauty and challenges of everything moving online during the pandemic

  • How to narrow in your audience to be clearer on who you’re trying to reach

  • Explore creating a more specific offering

  • Seeking local partnerships

  • How there are no clear answers for the uncertain times we’re in

Mentioned in this episode:

  • Want to request an episode topic or question you’d like me to answer? Contact me here or shoot me a DM on Instagram (@saraweinreb).

How to keep up with my work:

  • IMBY, my new virtual community center, where we talk about the topics discussed on this podcast and more.

  • Follow @gatherimby on Instagram to keep up with what’s going on in the community center.

  • Follow me, @saraweinreb, on IG for more podcast episodes, mediocre reels, and rants

  continue reading

86 episodes

Artwork
iconShare
 
Manage episode 302169963 series 2605179
Content provided by Sara Weinreb. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sara Weinreb or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today’s topic of conversation came about from something that recently came up at an IMBY gathering about standing out as an entrepreneur in a saturated market. Is there really space for everyone? How do you find your people? I don’t have all the answers, of course, but in this episode, I share some ideas to play around with. If you try them out, I’d love to hear how it went!

In this episode, I discuss:

  • The beauty and challenges of everything moving online during the pandemic

  • How to narrow in your audience to be clearer on who you’re trying to reach

  • Explore creating a more specific offering

  • Seeking local partnerships

  • How there are no clear answers for the uncertain times we’re in

Mentioned in this episode:

  • Want to request an episode topic or question you’d like me to answer? Contact me here or shoot me a DM on Instagram (@saraweinreb).

How to keep up with my work:

  • IMBY, my new virtual community center, where we talk about the topics discussed on this podcast and more.

  • Follow @gatherimby on Instagram to keep up with what’s going on in the community center.

  • Follow me, @saraweinreb, on IG for more podcast episodes, mediocre reels, and rants

  continue reading

86 episodes

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