Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Content provided by James Eling and James Eling |Restaurant Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Eling and James Eling |Restaurant Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to Secret Sauce - The Restaurant Marketing Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
))
105 - Top 10 Tips for Restaurant Website SEO
Manage episode 227252302 series 82329
Content provided by James Eling and James Eling |Restaurant Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Eling and James Eling |Restaurant Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We talk about why it is super important for all Restaurant owners to take a holiday and some of the tips that we used to take our big Christmas holidays.
We talk about the differences between business and technical SEO. We discuss the technical SEO tips that you need to be thinking about for Search Engine Optimisation for your Restaurant Website.
The first tip is to review any contracts you have for SEO. A lot of people spend a lot of money on SEO without any real results from their efforts.
We discuss the data that we are seeing for Restaurant websites and we discuss the Return on Investment for individual pages. We like to focus on the individual ROI for each page on your website. The ROI can be very high for niches that you are ranking for. The SEO is all about getting those customers in for the first time. There are other techniques to get them to come back.
We discuss a multi niche strategy which can really help you increase the number of visitors to your website. We discuss the average number of visitors to your website. Some people don't know how many visitors they get and some are shocked at the actual average number of Restaurant visitors.
We look at Corporate Events as a part of your SEO and why it is important to look at what you are trying to focus on with SEO. Don't fall for what we call the 'electrified banana' effect. This is where an SEO company will shape you towards keywords that are easy for them to rank for, not what is going to make money for you.
We discuss some of the tricks that are used in the SEO industry so that you can have a better discussion with them about what YOU want. (Obviously, we do Restaurant SEO, so maybe you should take to us. :) )
One of the SEO traps you need to watch out for is if you are being brandjacked. Restaurant Brandjacking can decrease the effectiveness of your SEO and increase the cost to acquire a customer AND decrease the numbers in your Restaurant CRM.
170 episodes
Share
Manage episode 227252302 series 82329
Content provided by James Eling and James Eling |Restaurant Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Eling and James Eling |Restaurant Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We talk about why it is super important for all Restaurant owners to take a holiday and some of the tips that we used to take our big Christmas holidays.
We talk about the differences between business and technical SEO. We discuss the technical SEO tips that you need to be thinking about for Search Engine Optimisation for your Restaurant Website.
The first tip is to review any contracts you have for SEO. A lot of people spend a lot of money on SEO without any real results from their efforts.
We discuss the data that we are seeing for Restaurant websites and we discuss the Return on Investment for individual pages. We like to focus on the individual ROI for each page on your website. The ROI can be very high for niches that you are ranking for. The SEO is all about getting those customers in for the first time. There are other techniques to get them to come back.
We discuss a multi niche strategy which can really help you increase the number of visitors to your website. We discuss the average number of visitors to your website. Some people don't know how many visitors they get and some are shocked at the actual average number of Restaurant visitors.
We look at Corporate Events as a part of your SEO and why it is important to look at what you are trying to focus on with SEO. Don't fall for what we call the 'electrified banana' effect. This is where an SEO company will shape you towards keywords that are easy for them to rank for, not what is going to make money for you.
We discuss some of the tricks that are used in the SEO industry so that you can have a better discussion with them about what YOU want. (Obviously, we do Restaurant SEO, so maybe you should take to us. :) )
One of the SEO traps you need to watch out for is if you are being brandjacked. Restaurant Brandjacking can decrease the effectiveness of your SEO and increase the cost to acquire a customer AND decrease the numbers in your Restaurant CRM.
170 episodes
All episodes
×
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.
Similar to Secret Sauce - The Restaurant Marketing Podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
