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Mark Davies - PA Consulting on Customer 4.0
Manage episode 233988326 series 2422471
Content provided by Mark Hillary and Peter Ryan, Mark Hillary, and Peter Ryan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Hillary and Peter Ryan, Mark Hillary, and Peter Ryan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Mark Davies is a business design expert at PA Consulting with a focus on customer disruption and also author of a recent study titled Customer 4.0. This research explores different demographic groups and how different behaviours are making modern customers extremely complex.
In this episode we explore some of the findings from the Customer 4.0 research - in particular why brands just don't understand customer needs.
338 episodes
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Manage episode 233988326 series 2422471
Content provided by Mark Hillary and Peter Ryan, Mark Hillary, and Peter Ryan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mark Hillary and Peter Ryan, Mark Hillary, and Peter Ryan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Mark Davies is a business design expert at PA Consulting with a focus on customer disruption and also author of a recent study titled Customer 4.0. This research explores different demographic groups and how different behaviours are making modern customers extremely complex.
In this episode we explore some of the findings from the Customer 4.0 research - in particular why brands just don't understand customer needs.
338 episodes
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Similar to CX Files
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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…
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…
continue reading
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