Your one-stop educational tool for Intellectual property and business laws.
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Hey, if you are new here then don't forget to follow this podcast. We make content related to self-help, business, personality development, finance, and sometimes just fun conversation.
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How to improve english
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If you celebrate food as much as we do, this podcast is for you. Tune in with Abhishek Sharma to satisfy your cravings for food-related facts, tasty tidbits, and culinary inspiration! This is a Hindustan Times podcast, brought to you by HT Smartcast.
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A deep dive into the craft of Product Marketing with the best Product Marketers in the world. Each week we sit down with Product Marketing experts at some of the fastest growing technology companies in the world. Hosted by Jeffrey Vocell, Director of Product Marketing at Iterable and brought to you by Sharebird.com, the leading Product Marketing question and answer site.
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We present you a series of Podcasts where you will get a chance to meet different speakers in different series. These podcast will be all about helping you and will share the facts which are unknown to the common people. Support this podcast: https://podcasters.spotify.com/pod/show/marketinghook/support
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Crossbeam Senior Director of Product Marketing, Amanda Groves on Go To Market
24:36
24:36
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Questions covered in this episode: 1:25 Opening Question: Can you tell me a little bit about yourself and your path into product marketing? 4:22 How you and Crossbeam team think about creating successful go-to-market plan? 7:37 how do you lay out the responisbilities and plan across your organization? 10:03 How you think about defining that ownersh…
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Meta Head of Product Marketing, Girija Sathyamurthy on Stakeholder Management
27:17
27:17
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Questions covered in this episode: 1:25 Opening Question: Can you tell me a little bit about yourself and your path into product marketing? 4:05 How you think about what is the metaverse in general and how you really look at it through a product marketing lens? 7:35 How is your product marketing team oriented? 12:18 Do you use any data for about pr…
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Observable VP Marketing, LaShaun Williams on Release Marketing
37:09
37:09
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Questions covered in this episode: 1:25 Opening Question: Can you tell me a little bit about yourself and your path into product marketing? 6:32 How you handle release marketing at Observable and how you think about organizing and planning for releases at your current company?? 11:09 how did you work with leadership and your product team to kind of…
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HyreSnap GTM Advisor, Abhishek Ratna on AI integration into product marketing
27:03
27:03
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27:03
Questions covered in this episode: 1:36 Opening Question: Journey into and through product marketing? 4:41 How do you think product marketing leaders and teams should start integrating AI into their strategy.? 8:34 What kind of AI tools are you using around segmentation and market research and copywriting? 11:38 How do you ensure that you're writin…
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Klaviyo Director of Product Marketing, Katie Gerard on Product Launches
21:04
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Questions covered in this episode: 1:27 Opening Question: Tell us about your journey into and through product marketing? 4:06 How you've used the core business metrics to influence your team or your leadership at Klaviyo? 5:37 How have you and the product marketing team at Klaviyo thought about differentiating yourself in the MarTech landscape? 7:5…
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DigitalOcean VP Product Marketing, Raman Sharma on Building a Product Marketing Team
34:31
34:31
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Questions covered in this episode: 1:23 Opening Question: what's been your journey into and through product marketing? 4:15 What brought you to DigitalOcean and what does your current role encompass? 8:15 During the early stages how do you divide the work and handle all the requests while also handing some of the strategy? 11:33 How do you navigate…
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Clari VP, Brand, Content and Product Marketing, Julien Sauvage on Growth Product Marketing Career Path and Product Launches
22:30
22:30
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Questions covered in this episode: 1:34 Opening Question: How you got into product marketing and what brought you to Clari? 4:17 Can you give a little bit of an overview about what Clari is, what you do at Clari? 8:41 What are some of the differences in your mind between what makes a good launch versus a great launch and how do you prepare your tea…
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Bitly VP PMM & Co-Founder / CEO of “Forget the Funnel” Georgiana Laudi on Customer Research
41:11
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Questions covered in this episode: 1:25 Opening Question: What led Claire and you to start ‘Forget the Funnel’? 3:50 Can you talk a little bit about the book that is derived from your consultancy ‘Forget the Funnel’? 9:10 Where do you recommend even starting with customer research? 18:53 How you've taken the crawl, walk, run, run approach and learn…
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GitHub VP Product Marketing, Philippe Poutonnet on Developing Your PMM Career
33:08
33:08
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Questions covered in this episode: 1:25 Opening Question: Journey into and through product marketing 3:28 How you think about as the product marketing lead at Twilio, about how you think about team structure? 10:50 How you think about really helping truly drive that demand gen engine, from a product marketing lens? 23:52 How the economy and the pan…
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Intermittent Fasting is one of the fastest ways to lose weight. But what is it, and what things should you keep in mind before going on intermittent fasting. Find out with us.By HT Smartcast
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Navratri is a nine-day festival of fasting which is kept with much fanfare all over the world by Indians. But calling it a fast wouldn't be accurate, as most people actually feast on vrat ka khaana. However, if done right, Navratri can be a great nine-day detox for the mind, body and soul. It can be a time to reset and rejuvenate the system. So let…
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There's a scientific reason why Indians love their butter and curd. But what about the millions who don't have lactase persistence, i.e. the gene to consume dairy in the first place? So in this episode, we are going to show you how you can replace some of the biggest dairy essentials with vegan replacements.…
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We might think nutrition is the same for men and women. But women have specific nutritional requirements that need to be met and we are here to discuss 5 things that are a must-have in a women's diet.By HT Smartcast
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Hidden Sugar In Your Food. How It's Affecting You
4:18
4:18
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Sugar is hidden in a lot of food items that you are consuming without even knowing it Let's talk about five such food items that have hidden sugar in them and here's how it is affecting you. Tune in now!By HT Smartcast
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Lactose intolerance a condition when the body can not digest lactose. But we know dairy based products give us a host of benefits, so how can lactose intolerant people get the same nutritional benefits? Tune in to know more!By HT Smartcast
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Breakfasts in India are diverse. Every culture has its own version of breakfast, each more tasty than the other. Let's take a look at the top 5 popular breakfasts of from the corners of India and see how they can be made more healthy.By HT Smartcast
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There are two types of people in the world. One, who stay hydrated no matter where. They could be in a desert and they'll still be having 4 litres of water, I don't know from where. And then, there's the other type which can't even finish one litre of water even while sitting at home! Well, I definitely belong to the second category and I am sure 7…
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A miracle herb. A superstar in the US. Ashwagandha is darling in the health world. The origin of now a Ashwagandha dates back to 6000 BC. Let's listen why Ashwagandha is a miracle herb.By HT Smartcast
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Turmeric has a very long history of medicinal use. It dates back to the Vedic age nearly 4000 years ago. In fact, turmeric is so powerful that it's also called the golden spice of India. Let's listen why is Turmeric called the Golden Spice of India.By HT Smartcast
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Can Eating Poppy Seeds Make You Fail A Drug Test
3:52
3:52
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Did you know eating too much of khus khus can make you fail a drug test? Yes, khus khus is made from poppy seeds. And eating too many poppy seeds before a drug test can make you FAIL ONE! But don't be alarmed that you are doing anything illegal by eating khus khus. Tune in to know more about poppy seeds and if they can make you fail a drug test.…
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In this episode we are going to share with you reasons why veganism is a great health choice and how you can embrace a vegan lifestyle.By HT Smartcast
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Here's a shocking fact: 10 out of 13 honey brands fail the purity test. So how can we ensure that the honey we are consuming is SAFE and pure? We all know that pure honey is very good for us, but how do we ensure that the honey that we are buying is even PURE? Find out the answers to all these questions in this episode.…
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Admit it, it's tough to stick to a healthy diet on a busy workday. You'd rather sip copious amounts of coffee, be glued to your desk and stay there till the sun sets. But being busy doesn't mean you take your health for granted. Even on the busiest of work days, you can make health a priority by sticking to these 7 good habits that we are telling y…
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Do you know what good gut health is? Your morning starts with the perfect bowel movement and you feel energized throughout the day. But an unhealthy gut can lead to autoimmune diseases, endocrine disorders, gastrointestinal disorders, immune levels, and even mental health. Don't worry, we are here to give you very simple ways in which you can make …
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Vishal Naik, Product Marketing Lead at Google on Influencing the Product Roadmap
31:10
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As a PM at Google, Vishal Naik focuses on Google Assistant integrations with other products. Before that, he spent valuable years at DocuSign and TriNet, getting to know the SaaS space inside out. In this episode, Jeffrey and Vishal talk about his experience at Google, the ways in which a product marketer can influence the product roadmap, and how …
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Salad can be termed as a healthy tasteless option to eat but it can be turned tasty and there are a lot of benefits to eating salad. In this episode, we talk about the 5 Benefits of eating salad. Tune in to know more!By HT Smartcast
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Mary Sheehan, Head of Product Marketing for Adobe Lightroom on Product Launches
27:38
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Mary Sheehan’s career began in the early days of Google, where she started as an Account Manager fresh out of college. Switching lanes to Product Marketing, Sheehan now heads the Product Marketing team for Adobe Lightroom. In this interview, Jeffrey and Mary talk about her newly launched book “The Pocket Guide to Product Launches”. In this intervie…
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Ghee is the Brahmastra of Indian cooking And you know even before any of us was born, since then our ancestors have been having ghee as an Ayurvedic medicine. Yes that same ghee you didn’t even look at in the kitchen the Vedas have called that ghee "the first and most essential of all foods." But I will give you five uses of ghee that will make you…
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There was a time our grandparents forced us to eat makhanas. Back then, makhanas were not cool. And now, you see makhanas in every fancy store. By the way, they are called fox nuts by the elite. Fox nuts ho ya makhana, eating them will give you lots of health benefits. Let's find out what are those benefits in this episode.…
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The right pre-and post-workout meal can take your fitness game to a whole new level. Find out different options for a healthy before and after workout snack.By HT Smartcast
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Smoothies are popular among fitness junkies. But what are the pros and cons of having smoothies? Let's find out in this episode of the Food for Thought podcast!By HT Smartcast
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Sahil Sethi, Former VP of Marketing at Klaviyo on Product-led Growth
35:47
35:47
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"I define product marketing as a function which takes into account your market, your customer, and your product truths to drive go-to-market outcomes." -Sahil Sethi Before he was a VP of Marketing at Klaviyo, Sahil Sethi spent incredibly valuable years with McKinsey, Microsoft, and Qualtrics, among other companies. In this episode, Jeffrey and Sahi…
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Omega 3 is a very important nutrient, which is equally important for an infant or someone in old age. Listen to this episode to know why.By HT Smartcast
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Tiffany Tooley, Head of Product Marketing at Hubspot on Company Culture and Talent Retention
37:38
37:38
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“I’m guided by a deep sense of curiosity.” - Tiffany Tooley Tiffany Tooley started her career as a one-person marketing team of a small cookie manufacturer. Today, she’s the Head of Product Marketing at Hubspot. Throughout her journey as a product marketer, she nurtured a strong growth mindset – as someone who thrives when presented with a challeng…
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Fish, as we all will agree, is the foundation of the Bengali diet. But, should you eat fish twice a week, as the Bengalis do? Find out in this episode.By HT Smartcast
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Chad Kimner, Product Marketing Director at Meta on Messaging and Positioning
36:04
36:04
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Chad Kimner is a Product Marketing Director for AR/VR solutions at Meta, where he is currently spearheading the go-to-market strategy for privacy and responsible innovation. In his role at Meta, Chad is embracing the powerful opportunity to shed more light on the capabilities of augmented and virtual reality, and be part of Meta’s exciting venture …
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Kristen Brophy, Senior Director of Marketing at the NBA on Structuring and Organization
28:01
28:01
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“You should be listening to your customers every day – it should be a fundamental part of what you do because you represent that customer, and you are their mouthpiece.” – Kristen Brophy Kristen Brophy is a Senior Director of Marketing at the NBA, leading product marketing efforts on NBA’s direct to consumer side, including the NBA app and the asso…
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Kevin Wu, Head of Solution & Category Product Marketing at Airtable on Messaging
36:24
36:24
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Kevin Wu is the Head of Solution and Category Product Marketing at Airtable, where he has been building a product marketing program from scratch. In his role at Airtable, Kevin has been reinventing the product’s messaging and positioning framework. When it comes to SaaS B2B companies, he says, the messaging should start at the demo. In this episode…
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Jameelah Calhoun, Global Head of Product Marketing at Eventbrite on Market Research
30:17
30:17
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“Always put on your own personal research hat.” - Jameelah Calhoun Jameelah Calhoun currently serves as the Global Head of Product Marketing at Eventbrite, where she drives go-to-market and monetization efforts to launch new product experiences for both event creators and consumers. In her role at Eventbrite, she is working on continuing the evolut…
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Brianne Shally, Head of Product Marketing at Nextdoor on Consumer PMM and Influencing the Product Roadmap
23:27
23:27
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“Don’t launch it and leave it - launch and learn.” -Brianne Shally In this interview Jeffrey and Brianne discuss what being a PMM leader for a consumer product marketing brand is like as well as Brianne’s path into PMM. Brianne is a former strategy consultant who considers herself a business leader first, and pmm second. What she loves to solve is,…
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Rekha Srivatsan, VP Product Marketing, Service Cloud at Salesforce on Product Launches
29:02
29:02
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Rekha is an engineer turned marketer who has a technical background and fell in love with the PMM craft. Two aspects that she thoroughly enjoys in the GTM process are the naming and positioning of new products and features. She advocates for involving every team in the launch process and both internally and externally creating messaging that clearl…
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A talk about NFTs, crypto and future of tech in India ft. Priyanshu Kumar
36:27
36:27
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In this podcast, we are talking about what are NFTs, crypto, and blockchain. ----- Social handles of Priyanshu: Instagram Twitter Tech kundali (his blog) -------------- Find me here: Youtube Instagram Twitter Productiveguy.com (my blog) ------------------------ If you find this podcast helpful then make sure to follow us 😀…
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What if you don't use Social Media for 21 Days
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If you are a video person then here is the high-quality video version of this podcast on Youtube ---------- Find me here: Instagram Twitter Linkedin
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Accelerating Your PMM Career with Mike Berger, VP, Product Marketing at ClickUp
42:16
42:16
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Whether you’re looking to break into PMM or have been a practitioner for years, this interview is full of advice on how to further develop your career. We are joined this week by Mike, VP, Product Marketing at ClickUp, who has had an amazing career finding the right roles and ultimately landing him a VP role. Mike and Jeffrey discuss how to gain cr…
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Taking Products to Market with Grammarly's Head of Product Marketing, Natala Menezes
22:54
22:54
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In this week’s episode Natala and Jeffrey are talking all about product launches. How do you make the magic happen while getting the organization excited and aligned? It’s not just about storytelling and designing a great narrative for your product, rather it’s creating a product that delivers on those items. Tune in to hear how to create a distinc…
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In this podcast, I have mentioned 3 ways to procrastinate less. Follow us on your favourite streaming platforms ------ Find me here👇 YOUTUBE: https://www.youtube.com/c/AbhishekSharma_is_here FACEBOOK: https://www.facebook.com/Abhishekdigitalsharma INSTAGRAM: https://www.instagram.com/abhishekdigital_/ TWITTER: https://twitter.com/tweetabhisharma --…
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Leveraging Qualitative and Quantitative Research with Alex Lobert, Product Marketing Lead, Measurement at Meta (Facebook)
35:27
35:27
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Alex is a former product manager and consultant who has found his way into the adtech world, and specifically measurement. This interview is all about how him and his team leverage research and measurement. When it comes to measurement, he and his team look at how well advertising is working and it’s overall performance. In regards to research, he …
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How to start reading and make a reading habit
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In this podcast, I have answered a frequently asked question i.e how can I start reading? Listen to this podcast to the end for the short answer to this question. Follow us on your favorite streaming platforms to never miss another amazing podcast --------- You can find me here👉 FACEBOOK: https://www.facebook.com/Abhishekdigitalsharma INSTAGRAM: ht…
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In this podcast, I have mentioned a website where you can download any book in pdf format for absolutely free. Website -- https://www.pdfdrive.com/ ----------- Follow us on your favourite streaming platform if you don't want to miss another great podcast. ---------- Find me here👇 FACEBOOK: https://www.facebook.com/Getbestgo INSTAGRAM for best con…
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Competitive Research That Helps You Stand Out with Sophia (Fox) Le, Lead PMM at GlassDoor
32:06
32:06
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We’re on a messaging kick! This week we are discussing how Sophia and her team approach messaging and positioning that serves both B2B and B2C target audiences. Sophia and Jeffrey discuss what Glassdoor has done to maintain a position of leadership in a crowded market and how they’ve evolved their messaging while remaining true to the core values o…
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