Your Go-to Podcast for Finding and Advancing your Career. By Apex, A Scalis company.
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Gen Z entrepreneur and DTC agency leader Brandon Amoroso talks with some of the best in the marketing world. Brandon and guests reveal their top business-growth strategies for anyone in the online space–whether you are a brick-and-mortar business looking to scale or an established online business trying to grow. Consumer marketing is under constant and dramatic change, so Brandon aims to tackle new problems with a fresh Gen Z mindset. The D2Z Podcast delivers insights, strategies, and tactic ...
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Your go-to source for everything related to the world of the alcohol business. Hosted by Brandon Amoroso, Founder and President of Electriq, DRINKS’ ecommerce agency, this series dives deep into the evolving landscape of the alcohol ecommerce industry. Navigating the multifaceted realm of wine, beer, and spirits, Brandon takes you behind the scenes, unearthing the key components that make this industry tick. Each episode features in-depth interviews with key players in the industry. From alc ...
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Ecommerce Coffee Break - Helping You Become A Smarter Online Seller
Build and grow your online store with expert insights on ecommerce, marketing, tech, and entrepreneurship.
Want to be a smarter online seller? This marketing podcast empowers you to build a profitable online business that excites you. The goal of every episode is to uplevel you as an online merchant and business owner, taking your online sales and marketing strategy to the next level. Each week, host and digital marketing veteran Claus Lauter interviews world-class e-commerce experts and marketers. They share their stories, tips, tactics, and strategies on how to build a successful online brand. ...
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Immerse yourself in the wild world of entrepreneurial challenges with a twist of unfiltered humor! If you're looking for a podcast that combines insightful conversations, hilarious banter, and valuable industry insights specific to Las Vegas, you've come to the right place.Jeff Fargo, a charisma and whit combined with a Las Vegas edge, brings his unfiltered personality and great sense of humor to each episode. Buckle up for bold perspectives, unconventional strategies, and laugh-out-loud mom ...
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What is Outdated in Shopify Marketing and What to Use Instead — Brandon Amoroso | Why Shopify Apps are Crucial, What Influences Tech Stack Choices, Why Fewer Apps Boost Performance, How Retention Strategies ...
26:55
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In this episode of the Ecommerce Coffee Break podcast, we explore the Shopify marketing ecosystem with Brandon Amoroso, founder and president of electriq marketing. A Forbes 30 under 30 alum, Brandon shares insights on customer retention, e-commerce tech stacks, and the challenges of selling alcohol online. We discuss streamlining Shopify apps, boo…
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How to Master the Art of Building and Scaling DTC Brands with Bob Verlaat - 118
31:23
31:23
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In this episode of D2Z, Brandon Amoroso converses with Bob Verlaat, the co-founder of Hears, a fashionable and innovative earplugs brand, and several successful direct-to-consumer (DTC) brands. Bob shares his journey from launching innovative products like high-quality earplugs and luxury bedding essentials to mastering the complexities of internat…
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The Crazy New Way to Capture Emails — Adam Robinson | The Ideal Timing for Black Friday Email Campaigns, How to Warm Up New Subscribers Before Black Friday, How to Safely Integrate New Email Addresses ...
27:56
27:56
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In this episode, we explore email marketing strategies for e-commerce, focusing on Black Friday preparations. Our guest, Adam Robinson, CEO of retention.com, discusses the impact of Apple's privacy changes on Facebook ads and email remarketing. He explains how to overcome challenges like Klaviyo’s reduced cookie tracking window by using innovative …
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Why Google Ads Are More Profitable Than You Think — Shri Kanase | Why Google Ads Beats Facebook for Ecommerce, How Testing, Profitability, Scaling Works, Misconceptions That Block Google Ads Growth, How ...
34:20
34:20
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In this episode, we dive deep into strategies for mastering Google Ads for eCommerce stores. Our guest is Shri Kanase, founder of YoruMarketing.com and a Google Ads expert with over 7 years of experience. Shri shares insights on common misconceptions about Google Ads, the differences between shopping campaigns and performance max, and his systemati…
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Ep. 60 - Why Everyone is Moving to the Caribbean Islands (And Why You Should Too) ft. Kevin Amoroso
1:18:33
1:18:33
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Fargo Talks Ep. 60 - Join us as we dive into the inspiring journey of Kevin, a seasoned real estate professional who is redefining luxury real estate by returning to his Caribbean roots. Kevin shares how he’s embracing his heritage to bring a fresh perspective to the world of luxury properties. Whether you're a real estate enthusiast, an investor, …
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The Secrets of Amazon Advertising with Elizabeth Greene - 117
37:46
37:46
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In this episode of D2Z, Brandon Amoroso sits down with Elizabeth Greene, co-founder of Junglr, an Amazon agency known for its innovative advertising strategies that boost sales for Amazon sellers. From her early days as a homeschooling mother of six to spearheading a thriving agency, Elizabeth shares her journey into the world of e-commerce, detail…
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Boost Revenue with These Proven Cross-Sell Tactics — Varun Kundra | How Personalization Drives Upsell Success, Why Cross-selling and Upselling Boost AOV, Why Post-purchase Offers Leverage the "Dopamine ...
18:00
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In this episode, we dive into strategies for boosting your online store’s average order value (AOV) through effective cross-selling. Joining the conversation is Varun Kundra, Co-founder of AfterSell.com, a Shopify app used by over 20,000 brands for upselling and cross-selling. Varun shares insights on consumer psychology, personalization, and how m…
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How Soft Skills Propel Career Success with Abby Hamilton | Career Hack 12
34:46
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In this episode of Career Hack, Brandon Amoroso dives into the crucial role of soft skills in career advancement with Abby Hamilton, Chief People Officer at LiveIntent, Inc. Abby demystifies the impact of essential skills beyond technical prowess, emphasizing work ethic, adaptability, and communication as pivotal components for thriving in the mode…
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How BattlBox Cracked the Short-Form Video Secret for Sales Success — John Roman | Making Short-form Videos for TikTok, Ig, YouTube, AI Tools for Content Creation and Editing, Why a Human Face Sells More ...
30:25
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In this episode of the eCommerce Coffee Break podcast, we dive into the world of short-form video content for TikTok, Instagram Reels, and YouTube Shorts. Our guest is John Roman, CEO of BattlBox.com, who shares his journey from B2B sales to e-commerce success. John reveals how BattlBox leveraged video marketing to grow their brand, starting with l…
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Ep. 59 - Las Vegas 2024: The GREAT, The BAD, The UGLY ft. Brandon from Vegas
1:23:35
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Fargo Talks Ep. 59 - Join us as we explore the less-publicized realities of Las Vegas with Brandon Johnson also known as "Brandon From Vegas", a content creator who dives deep into the everyday life and cultural dynamics of the city. Moving away from the glitz and glamour of the Las Vegas Strip, Brandon shares the nuances of local living, real esta…
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Navigating B2B Marketing Landscapes with Nathan Yeung - 116
27:32
27:32
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In this episode of the D2Z Podcast, Brandon Amoroso sits down with Nathan Yeung, the fractional CMO at Find Your Audience, to delve into the intricacies of B2B marketing from an operational standpoint. With years of experience consulting for both startup and established companies, Nathan shares his unique journey from finance to marketing, offering…
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Expert Strategies for Job Seekers in a Digital Age with Jess Miller-Merrell | Career Hack 11
35:18
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Dive into the evolving world of human resources with Jess Miller-Merrell, a seasoned HR expert and chief training facilitator at Exceptional HR and HR, Leadership Coach and Trainer @ Workology. In this episode of Career Hack, Jess shares invaluable insights on how HR practices have transformed from administrative roles to strategic partners in busi…
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Struggling With Data Overload? This Fixes Your Ecom Analytics — Outi Karppanen | Winning Data-led Strategies for Ecom Growth, Why Prioritize the Right Data for Ecommerce, Common Marketing Data Mistakes ...
24:05
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In this episode of the eCommerce Coffee Break podcast, we dive into winning data strategies for e-commerce growth. Our guest is Outi Karppanen, the lead marketing analytics strategist at Supermetrics.com. Outi shares her expertise on navigating the increasingly complex marketing analytics landscape, discussing how to make smart choices with data, h…
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Mastering the Startup Game: Strategic Insights with Hamlet Azarian - 115
34:48
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In this episode of the D2Z podcast, Brandon Amoroso dives into the entrepreneurial journey with Hamlet Azarian, CEO of Azarian Growth Agency. With a deep dive into the trials of starting and growing businesses, Hamlet shares invaluable insights from his decades of helping startups strategize and succeed. From the importance of initial market strate…
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Where Do Top-performing Shopify Merchants Optimize?- Darin Archer | Why Site Speed is Crucial for Ecommerce Success, What Common Issues Slow Down Ecommerce Sites, What Strategies Boost Shopify Store Speed ...
29:57
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In this episode, we explore the critical impact of site speed on Shopify stores. Our guest, Darin Archer, Vice President of Product Strategy at Yottaa.com, shares expert insights on optimizing ecommerce sites for better performance. Learn why speed matters, what slows down your store, and how to boost conversions through improved loading times. Dis…
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Ep. 58 - How This NYC native turned into a Top Producing South Dakota realtor ft. Beth Staeckeler
1:16:40
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Fargo Talks Ep. 58 - Join us with Beth Staeckeler as we dive into the uproarious and unfiltered world of real estate with a New York native turned South Dakota realtor. Subscribe to our channel to follow more hilarious and insightful journeys: @FargoTalks About This Episode: In this episode, discover the hilarious and heartwarming stories of career…
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Ep. 57 - The Home of "Yellowstone," Luxury Real Estate in Montana with Lauren Taylor
1:02:49
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Join us as Lauren Taylor shares insights on luxury real estate in Montana. Discover top properties, investment tips, and exclusive insights. Are you considering living in Montana out in the country? There are a lot of things for people to learn before moving to Montana from a city. Montana Real Estate can be very rural and there are many challenges…
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Mastering Modern Job Search Techniques for Young Professionals with Hung Lee | Career Hack 10
26:16
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In this episode of Career Hack, Brandon Amoroso chats with Hung Lee, the curator of Recruiting Brainfood, exploring significant shifts in recruitment and how emerging AI technologies are reshaping job-seeking strategies. Hung shares his extensive experience and offers invaluable advice for college students and early career professionals aiming to t…
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Ep. 56 - Creating an Unforgettable Client Experience ft. Jay O'Brien & Jeff Jackel of Client Giant
1:16:21
1:16:21
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 55 - Candid Confessions with Green Room Radio, Diving Deep into the Power of Podcasting
1:01:04
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 54 - He Was Banned from Resorts World Las Vegas for Exposing the Magic Economics of Gambling ft. Vegas Pauly C
1:07:16
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 53 - An Intimate Father-Son Conversation on Life, Learning, and Laughter ft. Jack Fargo
49:44
49:44
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 52 - The Reality of Growing & Scaling an OnlyFans ft. Molly Stewart
1:08:42
1:08:42
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Why Most Shopify Stores Fail at Conversion Optimization (And How to Fix It) — Marta Rogach | How Customer Behavior Boosts Conversions, Why Mobile Optimization Matters, Why personalization increases sales ...
22:47
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In this episode of the Ecommerce Coffee Break podcast, we explore conversion rate optimization (CRO) with a fresh perspective. Our guest, Marta Rogach, Business Development Lead at Plerdy, introduces an all-in-one tool that provides actionable insights into user behavior on e-commerce websites. Marta explains how Plerdy's solution helps store owner…
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Ecommerce Expert Explains Why Conversions Are So Hard — Yuxin Zhu | The Importance of Conversion Rate Optimization, Consistent Brand Storytelling Strategies, How to use Landing Pages to Build Trust, Landing ...
27:37
27:37
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On this episode of the Ecommerce Coffee Break Podcast, Yuxin Zhu, CEO and Co-Founder of Replo at replo.app, reveals powerful tips for optimizing your ecommerce website for conversions. Yuxin discusses the importance of user experience, compelling content, A/B testing, and data analytics. He emphasizes the need for clear navigation, fast loading tim…
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Ep. 51 - The AI Revolution's Impact on Podcasting with Hayim Mizrachi
1:49:15
1:49:15
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 50 - Navigating Social Media and Dating in Las Vegas with Wayne Lewis
1:45:13
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 49 - Building a $3B Affordable Housing Startup ft. Galiano Tiramani
59:47
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 48 - Dropout to Multi-Millionaire by 31 ft. Brandon Bowsky
2:25:09
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You've arrived at a raw, authentic platform where entrepreneurial success stories meet candid and often humorous conversations. Spearheaded by Jeff Fargo, a seasoned veteran of social media with over 30 years of experience, this channel is your ticket to unvarnished truth. Jeff's distinctive style, a blend of smarts, wit, and no-filter talk, and wi…
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Ep. 47 An Ultramarathoner Who Sells The Most Luxurious Condos in Las Vegas
37:06
37:06
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Dive into an enthralling dialogue with Peter Ward, a renaissance man whose life is as diverse as it is fascinating. From the runway to the real estate market, and the grueling trails of ultramarathons, Peter's journey is nothing short of inspirational. In this episode, Jeff Fargo uncovers the layers that make Peter a standout figure in both the rea…
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Ep. 46 - Betting on Yourself and Personal Growth with Anthony Ficarra
55:27
55:27
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Dive deep with us as we explore the multifaceted journey of our host, who shares his compelling story of caregiving, career shifts, and the birth of a podcast. From his touching personal narrative of caring for a loved one to the challenges and successes encountered in the realms of real estate and life insurance, this episode is a profound look at…
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Ep. 45 - Financial Freedom with Corporate Housing Arbitrage ft. Dr. Chau Ong
1:01:23
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Join Jeff Fargo in an insightful conversation with a visionary real estate developer and digital innovator. Discover the transformative journey from the early days of America Online chat rooms to revolutionizing family-owned real estate through digital strategies. In this episode, we explore the fusion of real estate expertise and digital marketing…
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Ep. 44 - Inside the World of Vegas High Rollers with Villa Services Manager Dennis Garcia
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About This Episode: Join Jeff Fargo as he sits down with Dennis, a seasoned Villa Services Manager at a major multi-billion-dollar gaming property in Las Vegas. With over 15 years of experience catering to the whims of the ultra-rich and famous, Dennis offers an exclusive peek behind the velvet rope of Vegas's most secretive and opulent experiences…
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EP. 43 - The Tactical Edge of SWAT with Richie Arnold
1:27:28
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🎙️ Fargo Talks Ep. 42 ft. Richie Arnold: The Master of Law Enforcement and More 🔔 Subscribe and dive into the world of law enforcement with us: Fargo Talks YouTube Channel In this episode: Join Jeff Fargo in an inspiring conversation with Richie from RA Tactics ( @RATactics ). Richie is a seasoned SWAT officer with a passion for empowering individu…
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Retention Strategies for Business Growth with Eli Weiss - 114
48:17
48:17
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In this episode of the D2Z Podcast, host Brandon Amoroso and Eli Weiss, VP of Retention Advocacy at Yotpo, explore the dynamic interplay between technology, customer retention, and branding from a startup to corporate scale. Eli shares his unorthodox journey from a self-taught entrepreneur to an influential tech executive, revealing how a focus on …
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Ecommerce Summer School: Loyalty Programs a WASTE? Not if You Do THIS! — Hemant Purswani | Why Loyalty Programs Matter Now, How to Promote Your Loyalty Program, Dynamic Points Redemption: A Game-changer ...
22:57
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In this episode, we discuss customer retention strategies that are revolutionizing the loyalty and rewards space. Our guest on the show is Hemant Purswani, Co-founder, and CTO at appstle.com. Topics discussed in this episode: Why loyalty programs are crucial for customer retention in times of economic uncertainty How integrating loyalty with subscr…
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Leveraging AI in Talent Acquisition with David Hanrahan | Career Hack 09
36:12
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In this episode of Career Hack, join Brandon Amoroso and guest David Hanrahan, Chief People Officer at Flare, as they delve into the evolving world of talent acquisition and retention. David shares insights from his extensive experience in leading HR functions across renowned tech companies, exploring the impact of AI and digital transformation on …
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Ecommerce Summer School: Discounts Killing Your Business? Do This Instead — Fiona Stevens | Why Rewards Beat Discounts, Why Loyalty Programs are more than Points, How To Design Loyalty Programs, What Incentives ...
20:15
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In this podcast episode, we dive into strategies to increase the number of returning customers, boost customer lifetime value, and decrease churn rates. We explore why rewards can be more effective than discounts, how loyalty programs offer more than just points, and what alternative incentives work well in loyalty programs. Tune in to learn how to…
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Ecommerce Summer School: 5 Loyalty Program HACKS to Boost Sales FOREVER! — Dastan Chikeev | Why Merchants make Loyalty Program Mistakes, Common Loyalty Program Pitfalls, Why Creativity sets Loyalty Programs ...
25:02
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In this podcast episode of our Ecommerce Summer School, we discuss why Loyalty Programs backfire and how to fix it. Our featured guest on the show is Dastan Chikeev, Content Team Lead at growave.io. Topics discussed in this episode: What factors contribute to a successful loyalty program, including analytics, customization, and active communication…
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Leveraging AI and User-Generated Content for Enhanced Customer Experience with David Zielski - 113
46:23
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In this episode of the D2Z podcast, host Brandon Amoroso sits down with David Zielski, e-commerce director at Chamberlain Coffee, to discuss the evolving dynamics of e-commerce and customer engagement in the digital age. They delve into the impact of AI on customer service, the significance of maintaining a VIP customer experience, and strategies f…
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23 Years of Digital Marketing Advice For You — Claus Lauter | How to Accelerate Business Growth, How to Overcome Business Challenges, How does Asynchronous Coaching Work, How to Get Actionable Video Feedback ...
10:29
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Are you trapped in the 9-to-5 grind, dreaming of a life fueled by passion and purpose? Are you ready to break free from the corporate cage and build a thriving online business? If the idea of creating a sustainable income while living life on your own terms excites you, then this episode is your escape plan. Join us as we dive deep into the challen…
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Mastering HR Strategies for Career Growth with Johannes Sundlo | Career Hack 08
24:43
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In this episode of Career Hack, Brandon Amoroso sits down with Johannes Sundlo, People Director at Avalanche Studios Group. With over 15 years in HR, Johannes shares invaluable insights from his international career, including his pivotal roles at global giants like Spotify. Dive into the world of HR strategies, recruitment dynamics, and career dev…
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How To Unlock 8-figure Growth: 4 Crucial KPI's Revealed — Leonardo Caracas | How to Tell if a Business can Scale, Why Product-market Fit Matters Before Scaling, How the Repurchase Rate Shows Growth Potential ...
27:59
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In this podcast episode, we discuss why growth brings different challenges at various revenue stages and what areas are most affected when scaling an e-commerce company. Our featured guest on the show is Leonardo Caracas, managing partner at jumpventures.co. Topics discussed in this episode: Why product market fit is crucial before scaling: Reviews…
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How to Use AI to Master Paid Media — Drew Smith | Why Paid Media is Hard for Retailers, How to Switch From Manual to AI-driven Campaigns, Google's AI Shift and its Effect on Paid Media, Why Google’s Performance ...
27:43
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In this podcast episode, we discuss the challenges that retailers face today with paid media and how you can adopt AI technologies to successfully manage paid media. Our featured guest on the show is Drew Smith, Co-Founder at upp.ai. Topics discussed in this episode: Why retailers face significant challenges in managing paid media campaigns across …
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Remote Work, Social Media Impact, and Founder-Led Brand Success with Gaby Tegen, CEO @ Smartrr - 112
48:01
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In this episode of the D2Z podcast, host Brandon Amoroso and Gabriella Tegen, founder and CEO of Smartrr have a super interesting and fun conversation about navigating the tech landscape and managing a global team. They delve into effective strategies for maintaining company culture across borders, the necessity of adaptability in entrepreneurship,…
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Why You Can't Scale with Just Shopify (Do This Instead) — Adam Shaffer | How Shopify and Amazon Work Together in an Ecommerce Strategy, How Amazon's High Traffic Helps Shopify Sellers, How Brands Manage ...
30:57
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In this episode, we reveal the ultimate blueprint for doubling your online sales. Discover how savvy entrepreneurs are leveraging the power of Shopify and Amazon to create unstoppable multichannel empires. Our featured guest on the show is Adam Shaffer, President at phelpsunited.com Topics discussed in this episode: Why Shopify and Amazon have beco…
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Leveraging Education & Networking for Success with David James | Career Hack 07
29:49
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Join us on this episode of Career Hack as Brandon Amoroso sits down with David James, Chief Learning Officer at 360 Learning and former Disney executive. Delve into David's journey from corporate roles to entrepreneurship and learn how strategic education and robust networking can significantly influence career trajectories. This episode is a goldm…
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CMO Reveals: The Real eCommerce Design Problems Business Owners Face — Jess Holland | Challenges Ecommerce Brands Face with Fast Marketing, Why Simple Design Outperforms Complex Visuals, How to Combine ...
23:03
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In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io. Topics discussed in this episode: Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce m…
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The 80/20 Rule: Work Less, Earn More (Here's How) — Torsten Lueddecke | Why the 80/20 Rule Drives Business Growth, How to Identify Your Most Productive Activities, Real-world Examples of the 80/20 Rule ...
24:41
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In this podcast episode, we explore how the 80/20 rule and fractional marketing can boost your business growth. Our featured guest on the show is Torsten Lueddecke, founder and managing director at meinteaminkapstadt.com. Topics discussed in this episode: Why the 80/20 rule (Pareto Principle) is crucial for business growth and productivity How to i…
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Mastering Talent Management and Career Growth with Edie Goldberg | Career Hack 06
22:12
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In this episode of Career Hack, join Brandon Amoroso as he chats with Edie Goldberg, a seasoned career consultant and founder of E.L. Goldberg and Associates. Discover Edie's transition from corporate roles to entrepreneurship, and delve into the nuances of talent management. Learn about the significant impacts of artificial intelligence on career …
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