show episodes
 
The Consumer Behavior Lab is dedicated to teaching marketersacross the United States how behavioral science principles can beapplied to help their brands. By decoding the underlying motivationsof how consumers make decisions, the CBL seeks to make a betterindustry - where both brands and agencies put proven sciencebehind their decision making.
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Choice Hacking

Jennifer L. Clinehens

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Learn what makes buyers tick. In the Choice Hacking podcast, host Jen Clinehens dives into the psychology and behavioral science behind the world’s greatest business successes (and a few of the biggest failures, too) to help you grow your own business.
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Pekingology

Center for Strategic and International Studies

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China has emerged as one of the 21st century’s most consequential nations, making it more important than ever to understand how the country is governed. True to the name Pekingology, or the study of the political behavior of the People’s Republic of China, this podcast aims to unpack the behavior of the Chinese Communist Party and implications these actions have within China and for U.S.-China relations. Jude Blanchette, the Freeman Chair in China Studies at CSIS, is joined by various expert ...
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Welcome to today's episode! We'll explore how price changes affect consumer buying habits, using examples like steel, cement, ice cream, bags, atta (flour), and fan prices in Pakistan. Brought to you by https://thepriceindex.pk/ , we'll discuss immediate and long-term reactions to price changes, business strategies, and the role of government policies. Tune in to learn more about how price changes impact daily life and consumer behavior!
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Decarbonizing Commerce

Decarbonizing Commerce

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Welcome to Decarbonizing Commerce, where we explore what’s new, interesting, and actionable at the intersection of climate innovation and commerce. Join your host Keith Anderson, and together we'll meet entrepreneurs and innovators reinventing retail, ecommerce, and consumer products through the lenses of low-carbon and commercial viability.
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CES Tech Talk

Consumer Technology Association

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CES is the most powerful tech event on the planet. Enter the cutting-edge world of technology with the CES Tech Talk podcast. We’re talking about the leading tech trends for AI, gaming, vehicle tech, sustainability and more. Expert guests. Expert insights. Subscribe today for the latest.
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Floor 9

IPG Media Lab

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Floor 9 is where technology and culture collide. We discuss how major tech companies and industry disruptors are driving today’s culture and the impact their products have on media attention and consumer behavior. In a society where attention is the most coveted resource, we provide thoughtful analysis and insights on the shifting media and industry landscapes and what brands can do to stay ahead. Made by the IPG Media Lab. Hosted on Acast. See acast.com/privacy for more information.
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I came from the world of selling as an account manager and moved up the ranks to Director of Sales, then VP of International Sales and eventually President of Sales and Marketing. I know what it takes to sell and how to manage and motivate your sales team. I didn't read a book on selling; I LIVED IT! Selling has become tougher! It isn't what it use to be! Show up, do the dog-and-pony and close the deal! Not any more! Today's buyer has changed given access to more information. This means buye ...
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Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.
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The Omni Talk Retail Fast Five podcast is your weekly dose of retail industry insights and trends in a quick and digestible format. Hosted by industry experts, Chris Walton and Anne Mezzenga, this podcast delivers the top five news stories each week that are shaping the digital and physical retail landscape. Each episode breaks down the most important developments in retail, from the latest innovations in technology to consumer behavior shifts, emerging market trends, and beyond. Whether you ...
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Kickstart the conversation is the podcast that aims to provide insight and strategies for entrepreneurs to attract ideal clients and grow their business through leads, lists and leverage. Host, Catharine O’Leary, the ‘Quiz Queen” shares her corporate market research and consumer insights experience to help you understand consumer behavior and develop effective marketing strategies. From lead generation to email marketing to venture partnering, Kickstart the Conversation will feature success ...
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The Content Brief is a unique content marketing podcast that blends profound insights in a focused, engaging narrative. Instead of a traditional interview podcast, The Content Brief takes the best and most impactful moments from a more extended conversation and infuses them with music, sound effects and pop culture drops. A chime signals key takeaways throughout each episode, culminating in a concise summary at the end, ensuring you leave with actionable insights. Content Innovator Scott Mur ...
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Market Pulse is a monthly podcast by Equifax, in partnership with Moody’s Analytics. Equifax hosts bring you interviews with industry experts on the latest economic and credit insights that can help drive better business decisions. Whether you’re in financial, mortgage, auto or another service industry, we help make sense of the latest economic conditions that impact you. This podcast series supplements our Market Pulse webinars, which occur on the first Thursday of each month.
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Kevin Trudeau is a philanthropist, entrepreneur, and mass communications expert – as well as a consumer, natural health, and free speech advocate. Kevin Trudeau is one of the most-read authors of all time. His books have all been best sellers and have sold over 30 million copies globally. Kevin's most controversial book, "Natural Cures They Don’t Want You to Know About," was #1 on the New York Times best sellers list for 26 weeks in a row, becoming the best-selling health book of all time. T ...
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Welcome to 'Manipulation Games: Psychology & Marketing,' a podcast that delves deep into the intricate dance between the human psyche and the world of marketing. Join hosts Gene and Darren as they explore how psychological principles influence marketing strategies, and vice versa, revealing the subtle art of persuasion that shapes our decisions and behaviors. Each episode of 'Manipulation Games' will take you on a journey through fascinating topics at the intersection of psychology and marke ...
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The Anthropology in Business podcast is for anthropologists and business leaders interested in learning more about the many ways anthropology is applied in business and why business anthropology is one of the most effective lenses for making sense of organizations and consumers. It is hosted by Matt Artz, a business anthropologist specializing in design anthropology and working at the intersection of product management, user experience, and business strategy. To learn more about the Anthropo ...
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Tune into "Mind & Market," the podcast that delivers a weekly deep dive into the most impactful business and economic stories. Hosted by Dr. Kala Wilson, we break down major shifts from the past week every Sunday at 7 PM ET. Whether it's tech sector volatility, significant corporate decisions, or crucial political and economic developments, we provide the analysis and insights you need to stay ahead. Perfect for savvy leaders and forward-thinking professionals, "Mind & Market" transforms com ...
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Welcome to Time for a Reset Marketing Podcast, where we sit down with top marketing leaders representing the biggest and most beloved brands. Our mission? To uncover the secrets behind driving change in today’s rapidly evolving world. From understanding shifting consumer behavior to recognizing the increasing importance of marketing in driving business growth, our podcast delves deep into the strategies and insights that are shaping the future of marketing. Each episode is a treasure trove o ...
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Future Commerce is the culture magazine for Commerce. Hosts Phillip Jackson and Brian Lange help brand leaders in retail, DTC, and eCom see around the next corner by exploring the intersection of Culture and Commerce. Trusted by the world's most recognizable brands to deliver the most insightful, entertaining, and informative weekly podcasts, Future Commerce is the leading new media brand for eCommerce merchants and retail operators. Each week, we explore the cultural implications of what it ...
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Welcome to the Health Marketing Collective, where we’re tackling issues at the intersection of health marketing leadership and brand-building excellence. By bringing together top minds in marketing, we’re creating a space for candid conversations that have the power to shape the future of healthcare. This is a place where healthcare marketing leaders share success stories and inspire others to leverage the power of storytelling to drive positive change and propel their businesses forward. We ...
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This is the #1 podcast for mastering Amazon FBA and propelling your e-commerce journey. Join Andy, a seasoned Amazon seller and full-time entrepreneur, as he unpacks the secrets of building a successful online business through private label products and Amazon FBA strategies. In this podcast, you'll dive deep into the world of e-commerce, exploring topics like product sourcing, branding, SEO optimization, and Amazon's ever-evolving marketplace. Whether you're a beginner looking to start your ...
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A podcast discussing different behavioral anomalies related to economics, marketing, psychology, public policy, consumer preference and food science. Hosted by Cornell University graduate students.
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Have you ever had an experience as a customer that left you wondering, “What were they thinking?” The Experience Strategy Podcast has your answer! We are endlessly curious about what makes great customer experiences and the strategies that successful (and unsuccessful) organizations leverage to create deep and meaningful relationships with their customers. In each episode we explore a notable customer experience through the customer’s perspective to unearth the powerful strategic lessons in ...
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Join the discussion of behavioral marketing, consumer trust, and loyalty. Clicksuasion’s marketing frameworks are founded on behavioral economic and behavioral finance principles. Learn applicable data-driven strategies to influence change, employee engagement, and human decisions.
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A weekly, in-depth, lighthearted, and often ridiculous breakdown of the relationship between art, culture, technology and consumer behavior. Support this podcast: https://podcasters.spotify.com/pod/show/not-rocket-science/support
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Have you ever wondered why the chicken crossed the road and now costs twice as much at your local grocery store? Maybe you're curious about how alligators, beer, and Bigfoot can all be major drivers of economic activity. Then join us at the table for a monthly serving of F.R.E. Lunch, the official podcast of the UF/IFAS Food and Resource Economics Department (FRE). Whether you're an aspiring economist or an inquisitive individual who wants to learn more about how consumer behavior shapes our ...
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Bridgestone’s THRIVE aims to bring our North Star to life through a combination of compelling, human interest stories from teammates across the company and high-level conversations with Bridgestone leaders. These conversations will let the unique perspectives and experiences of our people tell the story of how an industry giant is evolving at a moment of unprecedented change in technology, consumer behavior, and society to meet new demands and build a culture where everyone can thrive.
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What is the role of a brand when brand loyalty has diminished? The world of consumer goods has become increasingly fragmented, this expansion of choice from beauty to apparel to beer has disrupted consumer decision making - buying behavior doesn't follow a playbook. Now more than ever curiosity and discovery trump consistency. Offering a unique benefit, establishing memory structures, and showing up in the right channels have become baseline. This podcast will address and seek to understand ...
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AI Innovators

Rob May & HalfCourt Ventures

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AI Innovators Podcast interviews technical leaders, investors, and business executives about the impact AI is having on business models, markets, products, and consumer behavior. We investigate impacts on public and private markets, from startups, to large companies like Amazon, Google, and Facebook. If you invest at any level and are looking to understand how AI will impact your world, please subscribe. Presented by HalfCourt Ventures
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Connect with Causeway is dedicated to simplifying data, helping you understand it, and taking action. Each podcast episode will reveal the latest consumer trends and hot-off-the-presses survey results. Plus, you'll hear "hot takes" from industry experts!
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The Findings Report

Larry Vincent and Molly Schreiber

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The Findings Report is a podcast about human behavior. Each episode offers insights on the intersection of consumer trends, popular culture and psychology. Hosted by Larry Vincent and Molly Schreiber, the show features interviews with leading researchers, tastemakers and business leaders.
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Impact Pricing

Mark Stiving, Ph.D.

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The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
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GROW Greatness Reached over Oppression through Wisdom Love not hate will make the World 🌎 Great. God’s Law is to Love. Different skin, One Love and that is God who commands from above. We are GROWing over Oppression. We are Spiritual Beings and are not bound under Religion, We are bound by God to Love. Religion is about Money and Control A battle of Good vs Evil. Are you ready to GROW?Break free of the Mental chains Conqueror! We are the Keepers of the Dream as we head full steam on the Soul ...
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Welcome to “Behind The Scenes with Sonda”, a podcast with focus on tackling the challenges in the healthcare billing world and beyond! Every episode, Sonda will explore and expose the issues in medical billing: talking about bigger issues that come to light from large insurance carriers, showcasing the difficulties and barriers to overcome to get providers paid, and sharing more on the overall business of healthcare, specifically surrounding inequities often not seen by the general public. ‘ ...
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MindSet

HCD Research

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MindSet is a light and upbeat series about consumer neuroscience, human behavior, and new technologies and methodologies that lead to innovation strategies with a mass of untapped potential. Hosted by Michelle Niedziela, Ph.D., VP of Research & Innovation bringing a breath of fresh air to discussions about consumer and market research with industry leaders and internal experts. We are located anywhere you stream!
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The Leadership Podcast Series by BCG in India is where some of India’s finest minds in the world of business give their views on ideas, challenges, and opportunities on a variety of issues ranging from technological developments, macroeconomics, emerging business models, digital enablement, consumer behavior, marketing, finance, and climate concerns, among others.
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Kristen Berman co-founded Irrational Labs, a behavioral product design company, with Dan Ariely in 2013. Irrational Labs helps companies and nonprofits understand and leverage behavioral economics to increase the health, wealth and happiness of their users. In this episode, Kristen explores the intricacies of pricing strategies, emphasizing the imp…
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This is an Impact Pricing Blog published on July 4, 2024, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/understanding-fencing-googles-strategy-to-maintain-regional-pricing-for-youtube-premium/ If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. …
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In this special bonus episode of the month, the Lab’s strategy team assembles to discuss the highlights from the results of our latest Futurecaster survey! Futurecaster is the Lab’s proprietary innovation tool that identifies how your audience is engaging with the tactical areas of innovation across emerging technologies and media channels. In part…
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Barry Ritholtz speaks to Ricky Sandler, the chief investment officer and the founder of Eminence Capital. Today, Eminence is a $7B global investment management organization. Prior to launching Eminence, Ricky was co-founder and co-general partner of Fusion Capital Management, LLC. He currently serves as a member of the board of directors to the Uni…
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In this episode of Pekingology, Freeman Chair in China Studies Jude Blanchette is joined by Courtney Fung, Associate Professor in the Department of Security Studies & Criminology at Macquarie University. She is also a Non-Resident Fellow at the Asia Society Australia and at the Lowy Institute. They discuss her article “Peace by piece: China’s polic…
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Starting virtual meetings effectively is crucial for establishing positive connections and setting the tone for the entire interaction. Start meetings by sharing your opinion first to encourage participation from small groups. Engaging participants in virtual meetings by setting a structured format and leading by example encourages contributions an…
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Keith Anderson is joined by Darko Mandich, founder of MeliBio, a sustainable plant-based honey alternative. Together, they discuss the importance of new sustainable alternatives to industries that impact both the environment and animal welfare, contrasting conventional approaches with the innovative practices of MeliBio regarding the commercial con…
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"I think marketing really needs to be recognised as commercially contributive. I think it needs to be recognised as a function that is driving the business forward, that is driving the organisation forward.” Lara Dewar, CMO of GSMA In this episode of Time For a Reset Marketing Podcast: Insights from Global Brand Marketers, brought to you by CvE Mar…
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Discover how AI and cloud computing are transforming digital commerce with Vince Koh, leader of worldwide strategy for digital commerce at AWS. Learn about key trends in #DigitalCommerce, including #AIPersonalization and #OmnichannelIntegration.Vince discusses how retailers can leverage #CloudTechnology to enhance customer experiences and drive pro…
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In this week’s Omni Talk Retail Fast Five news roundup, sponsored by the A&M Consumer and Retail Group, Ownit AI, Avalara, Mirakl, and Ocampo Capital, A&M’s Chad Lusk and Adam Thompson, joined Chris and Anne to discuss:- The “tall” order that awaits Starbucks’ new CEO - Victoria’s Secret’s new CEO Hillary Super and what her first-year priorities sh…
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Kevin Trudeau delves deep into the power of words and how they effect every aspect of your life! He shares scientific evidence on the power of words and the frequency and vibration they hold. Kevin shares the Expanded Golden Rule and why it is crucial to your success! This is a power-packed episode you don’t want to miss! 0:00 Show Start 0:40 NEW N…
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In this week’s Omni Talk Retail Fast Five news roundup, sponsored by the A&M Consumer and Retail Group, Ownit AI, Avalara, Mirakl, and Ocampo Capital, A&M’s Chad Lusk and Adam Thompson, joined Chris and Anne to discuss: The “tall” order that awaits Starbucks’ new CEO (Source) Victoria’s Secret’s new CEO Hillary Super and what her first-year priorit…
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In this episode of the Anthropology in Business podcast, Timothy Malefyt speaks with Matt Artz about his career as a business anthropologist. The conversation focuses on Tim's new book, Business Anthropology: The Basics. They explore how anthropology can be applied within business contexts, making it a powerful tool for understanding organizational…
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The Magnificent Seven, the Nifty Fifty, FAANG: Each of these are popular groups of companies investors erroneously believed they could “set & forget” But as history informs us, the list of once-great companies that dominated their eras and then declined is long. In this episode, Professor Aswath Damodaran of NYU Stern School of Business explains wh…
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In this episode, Experience Strategy Podcast hosts Aransas Savas and Dave Norton sit down with Brian Anderson, Director of National Outings at the legendary Sierra Club. With over 130 years of advocating for people, places, and the planet, Sierra Club has mastered the art of crafting transformational travel experiences that drive personal growth an…
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Welcome to the Health Marketing Collective, where strong leadership meets marketing excellence. In today’s episode, we’re delighted to have Melissa Fors Shackelford with us to explore inclusive marketing, its profound impact on healthcare outcomes, and the ways in which media and marketing strategies can reduce stigma and promote inclusivity. Melis…
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Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…
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Kevin Trudeau brings on a very special guest, Cindy Sellers. Cindy brings a vast amount of knowledge and experience in Holistic Health and Nutrition, Ayurvedic medicine, Colon Hydrotherapy, and Hawaiian Herbalism, just to name a few. Cindy discusses thing such as the optimal balance between raw and cooked foods, (It’s not what you may think!) the d…
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Engaging clients through thoughtful questions about their challenges, interests, and future predictions fosters meaningful conversations and builds strong rapport in sales. Use Kickstart question starters to initiate engaging conversations with prospects or clients. Engaging clients with prediction questions about market trends and future behaviors…
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The traditional pressure-based approach to closing sales is ineffective in today's market, and salespeople need to adopt a more modern and client-focused approach, as outlined in "The Perfect Close" book, in order to be more successful. Learn about the perfect close 2.0 and how it can help you sell more effectively. The Perfect Close in James M's b…
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Building decision-making confidence in customers is crucial for sales success, and sales influence comes from clarifying the differences between products and helping customers build decision confidence. Building decision-making confidence in customers is crucial for sales success. Researching lighting systems online, found a helpful video comparing…
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In sales and business, it is important to be adaptable, constantly learning, and to focus on the client's needs rather than the speaker's ego. Connecting with others on a personal level, such as sharing interests, is an important aspect of building relationships in sales. Miyamoto Musashi, a legendary samurai, wrote a book on the ideal qualities of…
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Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 20% on Future Commerce print journals and merch Private GPT access with Alani™ from BundleIQ Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel, VISION…
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This is an Impact Pricing Blog published on June 27, 2024, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/how-to-charge-different-customers-based-on-value-received/ If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. Now, go make an impact. Conne…
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Barry Ritholtz speaks to Mike Green, portfolio manager and chief strategist for Simplify Asset Management Inc. He previously served in the same roles for Logica Capital Advisers LLC. Prior to Logica, Michael managed macro strategies at Thiel Macro LLC; founded Ice Farm Advisors LP, a discretionary global macro hedge fund seeded by Soros Fund Manage…
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Addressing and highlighting negative features in a sales pitch can be used to pivot to the positive and ultimately increase credibility and sales. Mentioning a negative feature can increase credibility and be used to bolster a product or service in sales. Addressing product weaknesses proactively in sales conversations can help regain control and p…
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Send us a Text Message. In this insightful episode of "Celebrity Currency," Dr. Kala Wilson dives into the fascinating world where celebrity culture, pop culture, and finance intersect. Explore how the influence of stars like Rihanna, Kylie Jenner, and Beyoncé extends beyond social media and red carpets, directly impacting consumer behavior, stock …
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Let's dive into the world of social care and digital customer engagement with Brooke B. Sellas, founder and CEO of B Squared Media and author of Conversations That Connect. Brooke shares her extensive experience in leveraging social media to enhance customer experiences, focusing on proactive social care, the importance of quick and effective respo…
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Kevin Trudeau shares how censorship and the suppression of free speech is happening in real time right before your eyes. Kevin exposes how “book burning” is still going on today, who is behind it, and why. Watch as Kevin Trudeau shares this historic interview with Alex Jones. Kevin also shares how YOU can help and what you can do to keep this show …
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The term 'ESG' gets thrown around in investing all the time. But, there's a better way to align your investments with your personal values. In this week's episode, Barry Ritholtz speaks with Ari Rosenbaum, principal at O’Shaughnessy Asset Management, about how to tailor investments to your ideological preferences. See omnystudio.com/listener for pr…
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Welcome back to Behind the Scenes! In this episode, Sonda goes solo to explore a critical topic: the significance of accurate diagnosis codes. With years of experience, Sonda understands the impact that using incorrect medical codes can have. Although some healthcare providers may use inaccurate codes to secure reimbursement, this practice can have…
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Inside Google's Ad Monopoly: Unveiling the DOJ's Major Decision and Future In this eye-opening episode of the Manipulation Games: Psychology & Marketing podcast, we dig deep into the remarkable revelations about Google's alleged monopoly and the significant decision by the Department of Justice that found the tech giant in violation of Section 2 of…
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"The future of marketing is really about being able to anticipate consumer needs and being able to leverage technology to meet those needs.” Reinaldo Padua, Chief Brand Officer at Beliv In this episode of Time For a Reset Marketing Podcast: Insights from Global Brand Marketers, brought to you by CvE Marketing Consultancy, host Paul Frampton connect…
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Thank you for listening to the Choice Hacking podcast! Please share this podcast with your family and friends because it helps us find new listeners. ✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking ✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audi…
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The discovery phase in sales is crucial for qualifying potential clients and understanding their needs and motivations in order to tailor a focused and effective sales demo. The discovery phase in sales is about qualifying clients to see if they are a good fit for a product demonstration. Qualifying the opportunity involves asking three questions: …
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Kevin Trudeau starts off this show by going directly to the point about Government Censorship! He exposes how presidents are NOT elected but selected by a powerful few people in the elite class. Kevin gives a short synopsis of his story and explains how and why the governments around the world are trying to silence him! Kevin also shared that you s…
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This week on Floor 9, the Lab’s managing director Adam Simon welcomes two senior UM executives, Dan Chapman, Global Chief Strategy Officer, and Andy Littlewood, Global Chief Product Officer, to Floor 9 for an insightful discussion on the impact of the over-reliance on AI within the media landscape, how agencies can work with clients to avoid becomi…
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With billions of people using TikTok daily, the platform has quickly transformed into a powerful search engine and dynamic shopfront. Recognizing this shift, TikTok Shop is becoming an essential part of modern e-commerce strategies. In this episode, I talk with Mina Elias about the potential of TikTok Shop and how it can enhance your Amazon busines…
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Florian Bauer is an internationally sought-after expert and speaker on the subject of price psychology and behavioral pricing. He is an honorary professor at the Technical University of Munich and author of several books on price research. He also has a doctorate in Psychology at TU Darmstadt, MIT, and Harvard. In this episode, Florian talks about …
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