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Mad Marketing Mums

Kryshla Salaris and Clementine Holman

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If marketing your business online feels like walking barefoot through a field of Lego, this is for you. Introducing the Mad Marketing Mums Podcast - A *realistic* marketing podcast for time-pressured parents in business. In this podcast, you'll discover the essential marketing tactics you need to grow your service-based business with social media, with actionable tips and sustainable strategies that are realistic for time-pressured parents who run their own business. Episodes include a blend ...
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Car Dealership Guy — the internet's viral car dealer and market commentator — engages in authentic and insightful conversations with auto industry leaders, innovators and investors. Watch and listen to new episodes every Tuesday and Thursday, and check us out on Twitter, LinkedIn, Instagram, and YouTube for all the best moments from the show.
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Digital Marketing Salaries

Digital Marketing Salaries

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This podcast provides insights on Digital Marketing Salaries within the US, that come from the survey done by Hafiz Muhammad Ali, entrepreneur and author of #DigitalPassportBook. Cover art photo provided by Janine Joles on Unsplash: https://unsplash.com/@joyful_janine
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Big Balance Theory with Sarah Cripps is a podcast that highlights a new sense of balance from lockdown. Whether we refocused, reset, resigned or revisited, it was a transformational time. In conversations with our guests we hear their lockdown stories and ask them to choose 3 words to mark their themes for getting happiness and joy from a more balanced life.
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Brad Miller, Head of Legal at ComplyAuto where we discuss: The most costly mistakes dealers are making, Why the FTC is coming after car dealers, Top 3 "sleeper" risks in the car biz and much more. This episode of the Car Dealership Guy Podcast is brought to you by: OPENLA…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Andy Elliott, CEO of The Elliott Group where we discuss: How an F5 tornado changed his life, Getting raided by the FBI, Walking away from a $1M salary, and why everyone should sell cars for 1 year. This episode of the Car Dealership Guy Podcast is brought to you by: DLRdm…
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Welcome to the PRmoment Podcast. This is our quarterly bonus podcast, where we chat about Rajar’s latest results. For those of you who aren’t aware of Rajar - it was established in 1992 and operates the single audience measurement system for the radio industry in the United Kingdom Raja publishes the listenership figures each quarter, which is good…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Fred Beans, owner of Fred Beans Auto Group where we discuss: his iconic career in the car business, wealth-building tips from Warren Buffet, the journey from farmhand to dealership mogul, his succession plan, and much more. This episode of the Car Dealership Guy Podcast i…
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Welcome to our review of PR Pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here, we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in July 2024. Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, w…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Eric Rea, CEO of Podium where we discuss: The rise of the A.I. employee in car dealerships, Hack to converting 99% of customers, Raising $420M for the future of A.I. and much more. This episode of the Car Dealership Guy Podcast is brought to you by: Uber for Business - Wi…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Sanjiv Yajnik, President of Financial Services at Capital One where we discuss: Secrets of the #1 auto lender, How to scale to 100M customers, What's next for car ownership, and much more. This episode of the Car Dealership Guy Podcast is brought to you by: Lotlinx - Get …
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Chase Abbott, VP Sales at Cox Automotive where we discuss: How car buying is evolving, the future of dealership technology stacks, the #1 killer of car deals, and the secret playbook to getting a dealership's attention. This episode of the Car Dealership Guy Podcast is br…
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Bernie Moreno, US Senate candidate, joins the Car Dealership Guy podcast to discuss the car market and why he should be the next Senator from Ohio. Bernie Moreno's campaign website: https://berniemoreno.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on th…
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Welcome to the third episode of The Car Dealership Guy Market Update—Brought to you by Edmunds. This segment is a monthly discussion with automotive industry experts and dealers about where our car market is today -- and where it may headed. From insider-only dealership insights to macroeconomic trends, my goal is to make you smarter and more infor…
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Hello and welcome back to the Mad Marketing Mums podcast. Today, we're tackling some of the biggest mental barriers and mindset blocks that small business owners face when it comes to marketing their business: procrastination, perfectionism, and self-doubt. These challenges can be a major roadblock for your business - holding you back from showing …
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In our twice-yearly review of the UK PR market PRmoment founder Ben Smith catches up with Warren Johnson. Warren founded W Communications in 2009. It now has global revenues of £25m and a headcount of 200, with 120 in London at W, 40 at its travel PR specialist Lotus, 25 in Singapore, and 15 in New York. Do check out the agency and in-house program…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Chris Nihan, President of EVready Energy where we discuss: The inconvenient truth about EV charging stations, whether the US power grid can handle electrifying all cars, the EV tariff costing dealerships $100M a year, best automaker EV charging programs and much more. Thi…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Jeremy Nowling, Head of Digital Retailing, Rohrman Auto Group where we discuss: Beating the algorithm to sell more cars, How to "sell to zero", dealers adapting to catastrophe, where A.I. is actually adding value and more. This episode of the Car Dealership Guy Podcast is…
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Are your customer interactions giving 'one night stand' rather than the lasting relationship you hoped for? If so, it may be time to re-visit your customer journey. Helping us navigate (and disrupt!) the traditional sales funnel, is Business Coach and Founder of My Daily Business, Fiona Killackey. Tune in for insights into how a circular customer j…
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Welcome to our H1 Recruitment Year in Review PRmoment Podcast, where we discuss the PR job market with Dean Connolly, founder and PR recruitment director at Latte. We look back at the talent trends in PR for the first half of 2024. The last six months have seen a significant change in the PR recruitment market. Dean tells us the top 3 reasons why P…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Shiv Dutt, President, U.S. Marketplace at OPENLANE, where we discuss: Wholesaling 1.3M cars a year, buying cars at 2:00 AM, why the gap between buyers and sellers is widening and much more. This episode of the Car Dealership Guy Podcast is brought to you by: Lotlinx - Get…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Len Short, co-founder of Lotlinx where we discuss: The secrets to dealership profitability, racing Porsches with VCs, Markdown doom loops, Is there a crystal ball for aged inventory? and much more. This episode of the Car Dealership Guy Podcast is brought to you by: Cars …
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On the PRmoment Podcast, we interview UK public relations leaders, and today, we’re chatting with Alec Samways, CEO and founder of Splendid. Splendid is an independent consumer PR firm based in London. Its fee income is over £6 m. Splendid was launched in 2004 and so celebrates its 20th anniversary this year. Also, thanks so much to the PRmoment Po…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Aaron Zeigler, President of Zeigler Auto Group where we discuss: Leading a $2B dealer group, how anyone can run a $100M business, addictions in the dealership, will November make or break the car biz? This episode of the Car Dealership Guy Podcast is brought to you by: Au…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Mark Boyd, a prolific automotive tech entrepreneur where we discuss: the next $300m auto tech exit, Why great ideas don’t = success, should dealers incubate tech startups? And the rise of “vulture capitalism”. This episode of the Car Dealership Guy Podcast is brought to y…
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In this episode the Mad Marketing Mums discuss content consistency. Kryshla shares insights from her recent speaking gig for the Celebrate Society members and we explore how being more consistent with your content can solve common content challenges such as not knowing what to post, low reach and engagement. These issues are interconnected and solv…
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Welcome to this latest conversation with Dave Hider. Dave has held extensive strategic leadership roles and during lockdown, whilst working full time, navigating different processes as a result of lockdown with most of his team furloughed he completed his MBA with distinction. Covid made him realise that life is too short so he left the trappings o…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with George Saliba, Dealer Principal at J&S Mitsubishi where we discuss: why he's livestreaming car buying to thousands, how dealers can kill on social media, is the Cybertruck a flop? and much more. This episode of the Car Dealership Guy Podcast is brought to you by: Car Deal…
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Welcome to our review of PR Pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in June 2024. Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, wh…
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Welcome to the Car Dealership Guy Podcast. In this special episode, I'm hosting a panel of cyber security experts, dealers, and industry insiders where we discuss: A cyber attack testing a trillion dollar industry,"spearfishing", what’s at stake and where do dealers go from here? This episode of the Car Dealership Guy Podcast is brought to you by: …
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Charles Mizrahi, Head of Automotive Partnerships at Uber, where we discuss evolving the customer experience at dealerships, killing the courtesy shuttle, how dealers hacked Uber, and much more! This episode of the Car Dealership Guy Podcast is brought to you by: AutoFi - …
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Welcome to the PRmoment June 2024 iteration of the Global Creativity Review collection. In this series, founder of PRmoment Ben Smith joins a host of PR industry creatives to discuss, and sometimes dissect, the standout creative moments of the month. This is the audio version of the Global Creativity Review: you can watch the video version, with al…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Jenni Newman, Editor-in-Chief of Cars.com where we discuss: Why automakers are building in the US again, What car brand makes the most American cars, and Something big is happening in Lincoln, Alabama. This episode of the Car Dealership Guy Podcast is brought to you by: T…
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Welcome back to the Mad Marketing Mums podcast! In this episode, we sit down with Tara Ladd, founder of Your One and Only and cohost of Brand & Butter, to delve deep into the world of branding and brand identity. Tara and her team at Your One and Only are renowned for crafting disruptive, psychology-driven designs that truly stand out in the market…
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Welcome to the PRmoment Podcast. I’ve been looking forward to this one. We’re chatting with James Wright, the global chairman of Havas PR. James is one of a decent number of British PR folks who have moved to Australia. Havas PR has had a good run globally and in the UK over the past few years. Global revenues are reported to be $236 m in 2023, up …
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Randy Parker, CEO of Hyundai Motor America where we discuss: leading the fastest-growing car brand in America, Investing $1B in new dealerships, A solution for fast charging? The Future of FSD for Hyundai. This episode of the Car Dealership Guy Podcast is brought to you b…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Amitay Kalmar, CEO of Lendbuzz where we discuss: Why consumer financing is broken in the US, Handling 1.5B in auto loans, Auto lenders pulling out of the market, Why Tesla loan performance is so puzzling. This episode of the Car Dealership Guy Podcast is brought to you by…
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This Snackbox episode explores the new subscription model rolled out by Meta for Facebook and Instagram, dissecting what it means for small business owners navigating the pay-to-play landscape of social media. Kryshla and Clem provide a detailed breakdown of the subscription tiers, analyse the real costs versus the benefits, and discuss the potenti…
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Welcome to the PRmoment Podcast. On the show today, I’m chatting with Jim Hawker. Jim has returned to PR. We lost him to performance marketing for ten years, but he’s now back amongst old friends. But it seems he’s still criticising us! Over the past three months, Jim has been on a bit of a tour de force around the PR sector, assessing its digital …
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Jimmy Houle, CEO of Groupe Lallier where we discuss: Why the Canadian Gov’t is the best car salesman, Selling 7,000 cars a year in Quebec, What’s stopping Carvana in Canada… for now, Exporting cars to the US for massive profit. This episode of the Car Dealership Guy Podca…
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Thinking about running paid ads for your business? Paid ads can be a great addition to your marketing strategy; working hand-in-hand with your organic efforts to amplify your existing results and get your business in front of more eyes. Sharing her advertising insights, is Anna Shipley from Flourish Digital - an e-commerce growth specialist with ov…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Tony Wanderon, CEO of APCO Holdings, home of EasyCare, where we discuss: Creating unusual profit opportunities in automotive, Why service claims for EVs are shocking, Mechanics making more than attorneys?, The growing cyber threat for cars. This episode of the Car Dealers…
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On the PRmoment Podcast, we catch up with UK public relations leaders and today we’re chatting with Current Global CEO George Coleman. It’s a timely discussion as we seem to be celebrating a few PR firm birthdays recently, so this is the latest in our unofficial “Birthday” Series as Current Global celebrates five years of existence! Current Global …
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In this episode my conversation is with Maddy Shine. Maddy is a website wonder coder, an SEO supremo and runs three businesses. Her purpose is to shine bright and help other women entrepreneurs do just that. Our conversation leads to changes in buyer behaviour since lockdown and her tips on how to grow your business, why giving, especially to your …
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Welcome to the third episode of The Car Dealership Guy Market Update—Brought to you by Edmunds. This segment is a monthly discussion with automotive industry experts and dealers about where our car market is today -- and where it may headed. From insider-only dealership insights to macroeconomic trends, my goal is to make you smarter and more infor…
  continue reading
 
Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with David Thomas, Director of Content Marketing at CDK Global where we discuss: The future of EVs in America, Car market says “What recession?”, Why 70% of EV owners will never go back, How China is tipping the scales on EV production and much more! This episode of the Car De…
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For this PRmoment Podcast, something completely different. It’s one of those shows I thought I might have to do one day but I hoped that day would never come. On today’s show, Daney Parker reflects on 15 years as PRmoment’s editor. If you haven’t heard already, Daney is leaving her role as PRmoment editor. So today - it’s her running for the hills …
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Michael Kelley, General Manager of Bourne's Auto Center, where we discuss: How to build a used car dealership empire, Crushing $125M in sales in one location, "Cigars and P&L statements", Turning recon into a profit center and much more! This episode of the Car Dealership…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Nate Mihalovich, CEO of The Lasso where we discuss: His journey from $300M exit to transforming how dealers buy cars, Which retailers pay the most for customer trade-ins, surprising dealership growth hacks, How dealers out-compete Carmax and Carvana and much more! This ep…
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Welcome to the PRmoment Podcast. This week, we’re talking to Louise Jenkins, co-head of Edelman Data and Intelligence, EMEA, about the UK results of The Edelman Trust Barometer 2224. If you’re listening to this podcast and you’re a senior member of a PR agency team, our subscription training service, PRmoment Leaders, was built for you. It features…
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Welcome to the PRmoment Podcast. This is our quarterly bonus podcast, where we chat about Rajar’s latest results. For those of you who aren’t aware of Rajar - it was established in 1992 and operates the single audience measurement system for the radio industry in the United Kingdom. It publishes the listenership figures for UK radio each quarter. T…
  continue reading
 
Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Rita Case, CEO of Rick Case Automotive where we discuss: Secrets to building the largest Honda store in the U.S., Betting big on small brands, How leasing took over Florida, becoming a philanthropist disguised as a car dealer and much more! This episode of the Car Dealers…
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In this PRmoment Podcast, we’ll be catching up with UK public relations leaders. Our guests will share their in-hindsight secrets that they wish they'd known at the start of their careers. This week on the PRmoment Podcast, we're talking to Missive founders Nicola Koronka and Emma Ross. Missive is a tech PR firm with a fee income of £2.5 m. Current…
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Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Robert Ourisman Jr., CEO of Ourisman Automotive Group, where we discuss: Going from marketing star to CEO, selling 20,000 cars a year, fixing the Cherokee 4xe sales slump, where he's heavily investing, fighting with automakers on inventory allocation and much more. This e…
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