Welcome to Storytelling at Scale, where we talk with leaders, innovators, and freethinkers of all kinds to uncover the journey that made them who they are today.
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A refreshingly witty dialogue between two friends on the road to waking up. Talking points include enlightenment, meditation, contemplation, liberation, nondualism...and all kinds of other stuff we know nothing about.
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How to Build a Sustainable Music Career and Collect All Revenue Streams is the podcast version of Emily White's #1 Amazon best-selling book. White brings each chapter of the book to life with handpicked world-class guests including Bon Iver's Justin Vernon, Imogen Heap, Kam Franklin of The Suffers, Warped Tour Founder Kevin Lyman, legendary attorney Donald S. Passman, Patrick Sansone of Wilco, and more. Host, Author, and Creator Emily White has been the forefront of the modern music industry ...
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The JUST Branding Podcast, hosted by Jacob Cass & Matt Davies, is the only podcast dedicated to helping designers & entrepreneurs grow brands. Each episode goes deep into the details of the brand building process, with professional insights, actionable tips and resources to help you build better brands. The focus is on helping designers & entrepreneurs bridge the gap between strategy and design. Branding professionals from around the world join Jacob & Matt in discussing the benefits of bran ...
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#34 - Tiger Joseph - How to make your career more fun by trusting your gut
45:33
45:33
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Tiger Joseph is a film maker and video content producer who has spent over seven years helping businesses and individuals create impactful content through video storytelling. In this episode, Jesse and Tiger discuss the importance of blending artistry with effective marketing, the role of authenticity in content creation, and how to follow your int…
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#33 - Redefining masculinity and overcoming impulsive behavior - Ian Mai
49:19
49:19
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Ian Mai is an expert in helping men align their values to overcome impulsive behaviors in finances, health & fitness, and hypersexuallity, including porn use. (apologies that the audio is a bit fuzzy in this episode) In this episode, Jesse and Ian discuss topics such as: -emotional escape through impulsive behavior -shame loops or over-justificatio…
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S05.EP13 - Building Brands with Soul with Maria Brasil
46:43
46:43
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What is Conscious Capitalism? Conscious Capitalism is a business philosophy that emphasizes the importance of aligning business practices with social and environmental responsibilities. It advocates for a business model that serves all major stakeholders, including customers, employees, investors, communities, suppliers, and the environment, rather…
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#32 - Robb Gilbear - Stories from being a DJ and lessons about a life
50:36
50:36
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Robb Gilbear is a serial entrepreneur, retired DJ, and a coach who has helped over 250 entrepreneurs grow their businesses. In this episode, Jesse Marseille and Robb discuss how Robb navigated the crossroads of personal identity and professional success, the importance of internal work before external change, and how Robb transitioned from a succes…
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#31 - Ian Koniak - Addiction, Recovery, and Healing Your Family
44:13
44:13
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Ian Koniak was the #1 Enterprise AE at Salesforce, is a world renowned sales coach, and is a passionate addiction recovery advocate. In this episode, Ian shares about his personal battle with addiction and how it intertwined with his successful sales career. He describes the pivotal moment he realized he needed to change, and the steps he took to o…
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#30 - Healing, entrepreneurship, and transitioning to civilian life for combat veterans - Adam Peters
2:16:28
2:16:28
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Adam Peters is a US Army combat veteran, entrepreneur, and advocate for veterans transitioning into civilian life. He is host of The Strategic Veteran podcast and founder of The Stronghold, a community where veterans work together to win in the business world. In this conversation, Adam shares his complete story spanning his childhood, time in the …
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S05.EP12 - Secrets of Logo Design with Ian Paget
59:48
59:48
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In this episode of JUST Branding, we unlock “Logo Design Secrets” with the esteemed Ian Paget, the creative mastermind behind Logo Geek. Ian, a celebrated logo designer and author, has made a notable impact in the branding world through his visually stunning and memorable logo creations. Our conversation begins with Ian sharing his journey into log…
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#29 - A cardiologist's guide to mental health and longevity - Dr. Jonathan Fisher
52:35
52:35
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Dr. Jonathan Fisher is a cardiologist specializing in psychocardiology which focuses on the interplay between thoughts, emotions, and the physical function of the heart. In this episode, Jesse and Dr. Fisher discuss the deep connection between mental and physical health, the impact of stress and burnout on heart health, and practical mindfulness te…
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#28 -Start a podcast to transition into a new career - Ali Eslamifar
52:30
52:30
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Ali Eslamiffar is the host of two podcasts and is a former tech professional. In this episode, Ali and I discuss how personal decisions shape our mental health, the importance of pausing to reflect on our emotions, and the role of community in supporting mental well-being. We go through Ali's journey from a high-pressure tech career to creating a m…
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#27 - Personal development and entrepreneurship - Lior Klisman
53:46
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Lior Klisman is an entrepreneur, business coach, and advocate for personal development. In a fast-paced world, it's easy to get caught up in what we have and what we do, often forgetting who we truly are. Lior shares his journey from a survival mindset to a deeper exploration of self-identity, challenging the common Western narrative that we are de…
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SEASON 4 FINALE: S4.12/E70: When Do I Need An An Attorney, Mgr, etc? Defining an Artist's Traditional "Team" w/ Geraldine Zanaska
1:22:42
1:22:42
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We did it! You've made it to the final episode of how to build a sustainable music career & collect all revenue streams through this season's lens of a nine city UK tour. But what happens when it all becomes too much? This episode explores an artist's traditional team, when these roles are needed & how they are evolving in the modern era. To do so,…
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#26 - The role of therapy in men's mental health - Ethan Getchell
56:29
56:29
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Ethan Getchell is a passionate advocate for men's mental health and a therapist in training. In this episode, Ethan shares the story of his brother’s suicide, and how that tragic event inspired him to shift the direction of his career and focus on mental health. During the conversation we discuss the silent nature of men's depression, the importanc…
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S05.EP11 - The No BS Guide to Strategy with Alex Smith
1:02:27
1:02:27
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In this episode, we dive deep into the world of strategy with Alex Smith, the author of the insightful book “No BS Strategy.” We start by exploring Alex’s background and what inspired him to write “No BS Strategy.” Alex then defines strategy and branding in his unique, straightforward style. We then discuss what makes a great strategy and the typic…
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#25 - Nadene Cherry - Meditation as a path to productivity and calm
47:42
47:42
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Nadine Cherry is a corporate speaker and meditation teacher who also spent nearly 20 years as a business leader. When family illness and corporate burnout hit hard, Nadene was looking for a way to reclaim her authenticity, focus, and peace of mind. Meditation became her path forward and today her mission is to share it with others. In this episode,…
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S4.11/E69: Repeat & Grow w/ Artist Lynz Crichton
1:05:49
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How do you know when it's time to begin the creative process again? Host Emily White digs in on this & more w/ artist Lynz Crichton who has built a brilliant sustainable music career. Recorded live at The Academy of Contemporary Music Birmingham. Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ co…
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From Addict to Entrepreneur: Dennis Hettema
53:44
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Dennis Hatema is a seasoned entrepreneur and founder of Hello Revenue, among other successful ventures. He’s also an ex-addict who has put enormous thought into understanding the emotional foundation of addiction. In this episode, Dennis shares the emotional struggles that lead to his teenage drug use and reflects on how self-image issues drive peo…
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S05.EP10 - Brand Naming: How to Create Great Brand Names with Alexandra Watkins
1:11:15
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In this episode, Alexandra Watkins, a renowned naming expert and author of ‘Hello, My Name Is Awesome: How to Create Brand Names That Stick,’ shares her insights . Alexandra emphasizes that anyone can create memorable brand names with the right approach. She discusses the emotional impact of names, the pitfalls of overly descriptive ones, and the i…
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S4.10/E68: Revenue Stream Checklist w/ Ian Mack
1:17:51
1:17:51
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Ian Mack is truly a force in the music industry as a deeply successful songwriter & entrepreneur at a young age who is CEO of Wondrmakr Group & so much more. This episode covers all revenue streams owed to artists that write, record/release and/or play live while digging in deep on Ian's extraordinary career through this lens & beyond. Book this po…
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#24 Marissa Levin: How to be a Conscious Leader and get MORE out of your Career
54:33
54:33
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Marissa Levin is a pioneering entrepreneur and expert in conscious leadership. In this episode, Marissa shares her journey of feeling undervalued in her early career to later creating successful companies and innovative leadership models in response to those initial challenges. You’ll also learn about Marissa’s Joyful Leadership Model and approach …
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#23: David Lindner - Cancer as an Opportunity for Personal Growth
58:41
58:41
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David Lindner is an athlete and business professional who has also faced and overcome one of life's toughest challenges: beating cancer. David was already balancing a demanding career with family responsibilities and elite powerlifting before his diagnosis. But through the treatment, recovery, and reflection process he went through with cancer, Dav…
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#22: Jonathan Mahan: Mental Health for Entrepreneurs
1:00:18
1:00:18
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In this episode of Storytelling at Scale, I sat down with Jonathan Mahan, a business owner and mindset magician who shared openly about the ups and downs of entrepreneurship. What I love about this conversation is Jonathan's ability to give practical tips on practices that help business owners deal with the anxiety, imposter syndrome, and self-doub…
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#21: Julia Arpag: How to get hired in 2024 + being a foster parent
34:25
34:25
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In this episode of Storytelling at Scale, I had the pleasure of interviewing Julia Arpog, a recruitment expert, entrepreneur, mother, and foster parent. Julia shared her journey of starting her own recruitment company, Aligned Recruitment, after going through layoffs in 2023. She discussed the importance of authenticity in sales relationships and t…
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#20: WHY am I doing this? | A solo episode with Jesse Marseille
11:46
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This episode shares my reflections on what it's like to build this podcast and what I'm finding as I continue to investigate my "WHY" I discuss how easy it is to turn art into a "job", why I'm not willing to do that, and what you as an audience can expect from this show going forward. I hope through these solo episodes you all will get to know me b…
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S4.9/E67: Merch Re-Con w/ Zero Myth UK Founder Charlene Hegarty
1:41:15
1:41:15
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Today we discuss all things merch and so much more. To do so, Host Emily White chats with her Northern Irish professional twin, Charlene Hegarty. Charlene is a leader in the music industry, serving as a board member for UK Music Futures. She's the Founder of Zero Myth in Belfast, Northern Ireland. Zero Myth is a creative development company acting …
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#19: Tenzin Rose: Resilience, Compassion, and the Limits of Psychedelics
1:00:55
1:00:55
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This powerful episode of Storytelling at Scale features a raw and unfiltered conversation with Tenzin Rose. We explore Tenzin's personal journey, including his experience with his mother's death, Ayahuasca, depression, and finding meaning in a complex world. The conversation touches on themes of suffering, resilience, and the importance of finding …
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S05.EP09 - Rebranding Strategy: How to Rebrand Like a Pro with ShannaRea Dennis
57:39
57:39
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ShannaRea Dennis is an expert in "rebranding". In this episode, we tuck into the subject of what a rebrand is, why a business might need a rebrand, what that entails and what the benefits are. We also review what business leaders should expect from a strategy led rebrand and what pitfalls they should avoid. This episode is a must for anyone involve…
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#18: Antoine Marsden: How to Grow Your Business in Any Climate
48:34
48:34
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In today's episode, we sit down with Antoine Marsden, an entrepreneur with over two decades of business experience. Antoine shares his journey from co-founding a company that achieved seven-figure revenue to facing the challenges that led to its downfall. His latest venture, OutboundWorx, reflects the culmination of his hard-earned lessons in entre…
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#17: Alonzo Nieves: Gen Z entrepreneurship + next generation referral marketing
40:27
40:27
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In this episode of Storytelling at Scale I'm joined by another inspiring young founder, Alonzo Nieves. Alonzo started eVouch, a cutting-edge referral marketing tool designed to connect brands with buyers seamlessly. Alonzo embodies the spirit of a modern renaissance man, with expertise spanning law, design, product development, marketing, and leade…
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#16 Jesse Marseille: Should YOU start a podcast?
11:37
11:37
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Here is another solo episode from your host Jesse Marseille. In today's episode, I'm sharing my take on why podcasting might be a great choice for you. Sure, the business potential of podcasting is incredible. The industry in expected to grow from $25 billion to over $100 billion by 2030. But that's not the only reason or even the best reason to st…
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#15 Nitya Kirat: Build your own company to achieve independence
43:25
43:25
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Today's guest Nitya Kirat shares his story of achieving career independence by starting his own consultancy. Nitya also brings his own special perspective as someone who grew up abroad in countries like Singapore and Tanzania. Our conversation touches on topics such as mental health in the workplace, balancing work and family, and the role of ambit…
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S4.8/E66: Your Live Strategy & Efficient Touring w/ Christine Osazuwa
1:24:27
1:24:27
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Now it's time to start playing live as effectively as possible. This starts with putting together your strongest live show possible. As well as doing so in a manner that increases your local draw allowing you to leverage your headlining "hard ticket" count into support slots, metrics based touring & more. Host Emily White gives an overview on how t…
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#14: How to find your life purpose with Ikigai | A solo episode with Jesse Marseille
18:51
18:51
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Defining your purpose in life is one of the most powerful ways to improve mental health and create better outcomes in life. This episode walks you through a series of journaling exercises that will help you to understand your gifts, values, and goals better so that you can construct a solid statement of life purpose. -------------------------------…
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#13 Troy Karnes: How to succeed in rehab and thrive without alcohol
54:55
54:55
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Today's guest Troy Karnes walks us through his experience with alcohol, from realizing it was a problem, to going to rehab, and ultimately building a life where he can thrive without it. In this episode you'll learn about the signs and symptoms of alcoholism, the mindset you need to kick the habit, and the importance of getting help. Troy is also a…
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S05.EP08 - How to Use Strategic Narrative for Brand Growth with Andy Raskin
46:37
46:37
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In this episode Matt and Jacob sit down with the master of 'Strategic Narrative' Andy Raskin. Andy walks through how to create a narrative which positions your brand as the front runners in a movement and how this cuts through noise and galvanises companies around a powerful purpose. If you want help punching up your brand positioning, this episode…
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#12 Lisa Hammett: how to form healthier habits and mitigate corporate burnout
54:44
54:44
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Today's guest Lisa Hammett exemplifies everything this show is about in that she takes her personal struggles and experiences, and alchemizes them into something we all can learn from. Lisa is a coach, an author, and a thought leader who specializes in helping people make positive transformations in their lives. This conversation touches on topics …
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#11: Introducing your host....how and why I started this podcast
47:08
47:08
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In this episode, I'll share my story for the first time. This episode covers my experience with corporate burnout, mental health, substance abuse, finding purpose in life, and how I started this podcast. For anyone who feels they may be on the wrong path, or struggles to find meaning and direction in life...this may resonate. ----------------------…
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S4.7.2/E65: How to Market With or Without a Budget w/ Manchester Icon John Robb
43:04
43:04
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43:04
Musicians often want to know how to spread the word on their music. But are also understandably overwhelmed with options from DIY to high priced marketing agencies. Part two of this episode digs in on that & so much more by interviewing punk legend John Robb of The Membranes. In addition to his beloved music, John is credited with coining the phras…
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S05.EP07 - Experiential Branding (Light & Atmosphere) with Matt Clutterham
32:26
32:26
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Level up your understanding of experience design with this enlightening episode. Brands are more than just logos and fonts. They are experiences from which consumers formulate meaning. In this episode we sit down with Matthew Cluttingham who has been creating experiences for global brands for over 20 years. We pick his brains to discuss the power o…
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#10: Antony Towndrow: Adventure wellness coaching + how veterans can recover from post traumatic stress
1:29:41
1:29:41
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Today's guest Antony Towndrow is a combat veteran who shares his personal experience with post traumatic stress and his journey to healing through outdoor adventures. In an effort to help others with similar stories, he created Positivi-T Adventure & Wellness Coaching. Antony's organization helps Veterans, First Responders, and others suffering fro…
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#9 Fred Copestake: Global travel, ethical sales, and how to write your first book
47:49
47:49
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In today’s episode I talk with Fred Copestake, an international sales trainer who’s work has taken him to 36 different countries and influenced the careers of 10,000 sales professionals. He’s also published several books and hosts his own podcast, Sales Today. If you enjoy the episode, please go ahead and subscribe to the youtube channel! ---------…
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S4.7.1/E64: How to Market With or Without a Budget w/ Manchester Artist Emma Mould
42:38
42:38
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Musicians often want to know how to spread the word on their music. But are also understandably overwhelmed with options from DIY to high priced marketing agencies. Host Emily White breaks down how to most effectively promote your music to press, radio and more whether you have a budget or not. To do so, she chats with Manchester, England musician …
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#8 Buddy Rathmell: Finding purpose by fighting human trafficking
49:18
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Today's guest Buddy Rathmell ran anti-human trafficking operations in South East Asia for over 20 years. But Buddy didn’t have a law enforcement background, or military background, or any training that would prepare you for that kind of work. What he had was a desire to solve a problem that he cared about, and the ability to build a team around him…
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#7 Martin MacArthur: being blind and building a business
33:41
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Today's guest Marin MacArthur is a multi-talented entrepreneur and sales expert who also happens to be legally blind. Building a business always has challenges, but doing so without sight certainly takes another level of commitment and adaptability. In this episode you'll hear the backstory of how Martin learned to use computers and navigate the in…
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#6 Rachel Randolph: how to communicate effectively and authentically in business + van life!
52:43
52:43
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In today's episode I talked to Rachel Randolph, a communication coach and entrepreneur who helps people forge better relationships through communication and mindfulness practices. Rachel also has quite an interesting backstory which includes a long stint traveling America in a van. You'll hear that story here as well! If you enjoy the episode, plea…
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S4.6/E63: Setting Up Your Release & Distribution Plan w/ Ditto Music's Sam Wilce
1:23:49
1:23:49
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It's time to distribute your music worldwide! This episode will teach you how to do so with the highest profit margins while collecting the most fan contact information for your future use (which is fundamental to building a sustainable music career), streaming best practices & more! To do so Host Emily White interviews Sam Wilce - Partnership Mana…
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#5 Benyamin Holley: Keeping it real in sales + the AI sales singularity
50:43
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Today’s episode with Ben Holley was a fun one because it strayed from the theme of the show a bit. While other episodes take deep dives on topics like mental health and entrepreneurship, this one was more of a casual chat with someone who has front row seats to the tech sales game. If you are plugged into the world of tech sales, this should be a f…
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S05.EP06 - B2B Marketing with Jade Tambini
1:06:08
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How does brand interact with the discipline of marketing? In this insightful episode, we're joined by Jade Tambini, a B2B marketing expert and course leader at B2B Breakthrough Academy. With a rich background in consulting and 17 years of experience in B2B, Jade has not only worked her way to director-level positions at DS Smith PLC but has also se…
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#4 Mel David: identity and purpose as a Gen Z founder
47:49
47:49
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Welcome to Storytelling at Scale, where we talk with leaders, innovators, and freethinkers of all kinds to uncover the journey that made them who they are today. In today’s episode I spoke with Mel David, a Gen Z entrepreneur building a company in the live event merchandising space. In this conversation, Mel shared about their experience working at…
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#3 Kellen Casebeer: the right mindset for starting your business
49:04
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49:04
Welcome to the Storytelling at Scale podcast, where we talk with leaders, innovators, and freethinkers of all kinds to uncover the journey that made them who they are today. Today’s episode with Kellen Casebeer explores his unique approach to business that emphasizes mindset and self-awareness over tactics. As an entrepreneur, business leader, and …
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#02 Craig French: meditation and mindfulness in business
43:48
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Welcome to the Storytelling at Scale podcast, where we talk with leaders, innovators, and freethinkers of all kinds to uncover the journey that made them who they are today. In today’s episode, I chatted with Craig French, a Zen meditation teacher, business consultant, and mental heath professional. We cover his time on Shark Tank, how to apply med…
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